Boyton Beach, FL (PressExposure) August 19, 2008 -- A new website launching on Friday, Aug. 8, will wed the unlike web worlds of online auctions and social networking.
âIt has the bells and whistles of MySpace, plus it has auctions,â said Brian Schwartz, the Boynton Beach, Florida, entrepreneur behind http://www.my.AuctionNetwork.com.
The result, the siteâs creator said, is a one-stop destination built on a âcommunity of sellers, buyers and social visitors,â rather than taking on the traditionally utilitarian and impersonal feel of most auction sites.
âOne of my goals is to bring more transparency into the online auction market,â he said.
That market has seen some turmoil this year, with such upheavals as a fee hikes at EBay that had sellers up in arms and questioning the viability of continuing to sell their wares as profit margins shrank.
Sellers at myAuctionNetwork.com do not pay the âlisting feesâ other sites charge and commissions are capped at five percent, as opposed to as much as 12 percent elsewhere, Schwartz said.
As important as the economics, however, is the social aspect of myAuctionNetwork.com, he added, noting that relationships can develop when buyers and sellers and browsers mingle in the marketplace.
âShopping should be a social event,â he said. âIsnât that how we live in our actual communities?â