NovaShield's Signatureless Behavior-Based Technology Is Designed To Protect Pcs From Newer And Unknown Threats

Madsion, WI (PressExposure) April 20, 2009 -- Stumped?

Chances are, unfortunately, so are most traditional antivirus products.

That's because the way most traditional antivirus programs work. They compare a database of digital signatures of known viruses and malware against programs running -- or trying to run -- on your PC. The database often isn't updated with the signatures of the newest and unknown viruses and malware. It's pretty unsettling when you think about the fact that such signature-based antivirus programs fail to detect close to 50% of the viruses and malware within 24 hours of their release, according to a recent study by Damballa, a firm that focuses on protecting companies from targeted attacks used for organized online crime.

NovaShield, on the other hand, wouldn't be stumped. It's a behavior-based antivirus program.

Instead of relying on signature-based technology where there is a long wait, sometimes weeks, to get an updated database, NovaShield uses sophisticated algorithms to figure out whether a program trying to run on your computer is good or bad. And that's in real time -- in other words, as it's actually happening. You don't have to worry about whether your antivirus program has signatures of the most recent virus and malware in its database.

Visit [] to learn more, download a free 60-day trial or to buy NovaShield. You'll see why the revolutionary technology made NovaShield Network World's "10 IT security companies to watch."

Anti Malware []

About Novashield

Leading scientists at the University of Wisconsin in Madison founded NovaShield Inc. (, which develops technology to detect and eliminate the next generation of viruses and malware threatening personal computers. Their breakthrough approach rapidly identifies previously unseen malware by using behavior-based monitoring, a unique real-time approach for effectively detecting looming threats. The NovaShield team has developed the most advanced and accurate anti-malware product available to consumers and businesses with the best-in-class ability to find new threats, including drive-by downloads, Trojans, botnets, keyloggers and rootkits. NovaShield is funded by two National Science Foundation grants and private investors.

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Press Release Submitted On: April 18, 2009 at 5:46 am
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