Union Grove, AL (PressExposure) April 12, 2008 -- After nearly a year long executive search, Capital Earnings & Research is pleased to announce that H. Richard Oprinski has joined its Executive Committee as the Chief Investment Officer. He is one of the industry's finest communication coaches and equity based strategic research analysts, a certifed asset management specialist and is a published author, having written the book entitled "Customer Service - The Strategy for the 2000's."
Capital Earnings & Research are experts in targeting business language, communications and message presentations and are a full service, partnership owned consulting firm. Their purpose is to help deliver an advertising message in a consistent manner that allows an opportunity to make a company more profitable.
Oprinski is responsible for bringing 'perception analysis,' - commonly known as 'dial testing' - an analytical marketing tool to the corporate boardroom. The use of perception analysis with instant response technology is the most effective way of polling being used today in national elections, TV commercial and infomercial development, advertising campaigns, the construction of tag lines and slogans and yes, even jury selection.
This former Executive Vice President for BCG, Incorporated, offers experience acquired from an association with Fortune 1000 companies and international ventures throughout the Middle and Far East. Oprinski is available for public speaking engagements having logged more than 200 corporate, radio and TV appearances.