Optimizer HQ Announces Launch of Texta SMS Marketing Platform

Auckland, North Island New Zealand (PressExposure) January 13, 2012 -- Optimizer (3OP.F) announced today that their newest SMS marketing product 'Texta' launched in New Zealand with an introductory offer of just 4c per message.

Using Texta any mobile marketer can setup and send two-way bulk Text SMS marketing campaigns to any network in the world at super competitive rates. This is something that simply has not been done before. Setting up an account is 100% free, two-way messaging replies are free and there are no long term contracts.

Cornelis Boertjens, Chief Marketing Officer, says "Texta is an incredibly innovative, compelling and competitive SMS marketing solution for serious marketers. We are first launching in New Zealand and will soon be rolling out in Australia, India and Canada."

Manas Kumar, CEO says "We are committed to bringing 'game changers' to the market and Texta is a prime example of this commitment. We've created the most sophisticated SMS marketing automation tool in the market and it comes with a full developer API. - Third party developers can add one-way as well as two-way SMS capabilities into their own apps." With Application to Person (A2P) revenue predicted to reach $70 billion in the next four years Kumar says "Texta is being positioned to play a major role in the fast growth A2P market."

Being a 'free to join, pay per use' service, any marketer can conduct SMS polls, send reminders and alerts, automate roster updates, respond to an opt out, or a follow up debt collection notice - all through a simple, user friendly interface.Kumar says, "One of the priority objectives of any marketer is to be able to connect and impress their target market with quality communication and speed. Using Texta marketers can create and sustain the 1% advantage that most are looking for - quality and speed."

To celebrate the launch Optimizer is offering 25 Free text message credits to the first 100 New Zealand business that sign up for a free Texta account.Boertjens says, "We know it's the best in the market - now it's time for the market to know." For more information visit the Texta website.

About Optimizer HQ

About Optimizer HQ
Optimizer HQ is a fast paced 'innovation factory' with the vision of simplifying technology for small businesses around the world using the internet as a delivery vehicle. On November 30th, 2011 the company began trading on the Deutsche Boerse (Frankfurt Stock Exchange) as a public listed company and is one of only 8 New Zealand based companies trading on this exchange along with some other recognizable brands such as Fletcher Building, Telecom Corporation, Auckland International Airport and New Zealand Oil and Gas.
We are a company with a clear mission to help other businesses find, win, keep & grow high value customers online through the efficient, intelligent and actionable use of internet based software applications and associated services.

Press Release Source: http://PressExposure.com/PR/Optimizer_HQ.html

Press Release Submitted On: January 12, 2012 at 4:07 pm
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