Rocky River, OH (PressExposure) April 19, 2011 -- Organic Spa Magazine announces that the reach of Organic Spa Magazine's social network reach has achieved a milestone this past week ---- exceeding the 100,000 mark.
"The importance of reaching such a large quality audience cannot be overstated", according Beverly Maloney-Fischback, Founder and Publisher of Organic Spa Magazine. "We may have over 11k Facebook and Twitter followers alone and yet not many realize they have on their direct connections in helping spread a healthy, organic and sustainable lifestyle. The fact that our "fans-followers" are very engaged and positively impacting their lives, their friend's and the environment is paramount."
"Our social media director Keith Clark and his team have integrated all our platforms nicely so content gets placed on each channel simultaneously. This greatly leverages key influencers' ability to spread the word of the Organic Spa Magazine philosophy. We feel this is critical; it allows our subscribers, fans and followers to spread the message faster, so that they can continue to encourage others about embracing a healthier lifestyle for themselves and the planet!"
Keith commented, "Of course, not all fans and followers are created equally. Our job has been to engage our loyal fans and they, in turn, update their "friends" directly or indirectly. This gives us an exponential measurement of true reach. We used to say 'as seen on TV' now we say 'as overheard on Facebook'. It's just part of the new realization of the importance of spreading our content to various devices and delivery methods to reach our community wherever they want to interact."
As we expand our content to engage readers we also want others to benefit and so we are introducing this quarter our "Market Cloud" green program designed for businesses marketing strategies. This is for like-minded businesses that service our similar healthy lifestyle audiences with our delivery processes and content.
19035 Old Detroit Rd., Ste. 205
Rocky River, OH 44116
Tel: (646) 926-1SPA