Osborne & Company, Inc. Implements the Use of IDX Broker on its Website

Eugene, OR (PressExposure) August 21, 2008 -- IDX, Inc. is pleased to be providing customized IDX search tools to James Osborne and the rest of the Osborne & Co. Team from Naples, Fla. With the use of the IDX Broker software, Osborne, a member of the MLS of Naples (Naples), now has access to an MLS search application that works by extracting listing details from Naples, formatting the raw data into a user-friendly search form, and transferring it directly to Osborne's website. This occurs automatically each day and the data can be customized to Osborne's exact specifications.

Different search options such as a city search, address search, and map search help consumers find their ideal property with little hassle and wasted time. Clients visiting Osborne's site can perform detailed searches using more search fields typically reserved only for real estate agents and then save their choices to a favorites folder which allows them to organize properties they are interested in. The search fields, display options and extras help to create a personalized feel that consumers will appreciate while searching for Naples homes and properties.

IDX Broker's features are beneficial for both clients and brokers including the ability for Osborne to access clients contact information and details about saved searches. Osborne also benefits from productivity boosting utilities such as lead management tools and detailed traffic statistics through which he can gain a clearer understanding of what consumers are looking for and then apply his lead generation tools. In addition to being able to feature his properties on the site, Osborne's listings are automatically distributed to popular search engines.

About James Osborne "James M. Osborne, President of Osborne & Company, Inc. is an Accredited Buyer Representative with more than 30 years experience in Florida, and across the country in capacities such as full project development, direct sales, sales management, project marketing, consultation and complete market analysis for both residential and commercial properties. As a 25 year resident of Southwest Florida Jim understands the choices in residential communities, builders and developers. As a successful builder, marketing executive and developer of master planned country club and waterfront communities, his expertise in the residential real estate market and property evaluation is exemplary. Jim is an avid golfer with a keen understanding of the game as it relates to real estate and has worked with experts such as Arnold Palmer in designing and developing golf course communities around the country. Since opening Osborne and Company in the summer of 1996, he has successfully completed transactions totaling more than $100 million in exclusive Naples, Bonita Springs & Estero neighborhoods."

About IDX, Inc.

Based in Eugene, Oregon IDX, Inc. is nationally known as a leading provider of real estate search applications. IDX, Inc. manages over $1 trillion worth of active listings data from over 150 Multiple Listings Services (MLS). IDX Broker is IDX, Inc.’s principle real estate software utility. The easy to manage and customizable software helps real estate professionals display home listing data from their multiple listing service (MLS) on their individual and/or office websites. For more information on the services provided by IDX, Inc., please visit http://www.idxbroker.com

Press Release Source: http://PressExposure.com/PR/IDX,_Inc..html

Press Release Submitted On: August 18, 2008 at 4:26 pm
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