Dubai, India (PressExposure) February 25, 2013 -- Luxury Swiss watch maker Parmigiani Fleurier yesterday celebrated the world launch of their glittering 15 Days objects of art, a crystal celebration of precious time crafted in collaboration with Lalique, at the 'W' Hotel in the Qatari capital Doha. The launch was conducted in the presence of the CEO's of Parmigiani Fleurier and Lalique, Jean-Marc Jacot and Silvio Denz, respectively.
The timepieces, a masterly representation of the partnership between the horological genius of Parmigiani Fleurier and the masters of designer crystalware Lalique, are the latest examples of the Swiss maison's outstanding ability of marrying creativity with precision and tradition with technology.
The 15 Days timepieces are true collectors' items, the latest in the list of exquisite objects of art produced by the master craftsmen at Parmigiani Fleurier.
Each piece is encased in a silver plated cabinet, 142 mm high, 80 mm deep and 96 mm wide. The 132-component movement comes with a patented power reserve of 15 days and possesses double key winding and time-setting. The entire masterpiece is of course, brilliantly set off by Lalique's glittering handmade glass crystals.
"The 15 Days timepieces are a triumph of creativity and precision and a celebration of our cooperation with Lalique," said Jean-Marc Jacot. "We chose to launch these unique objects of art in Doha as we consider the Middle East region one of our most significant markets."
Silvio Denz, CEO of Lalique said: "We are extremely pleased with the results of our collaboration with Parmigiani Fluerier. The 15 Days timepiece is truly a collector's dream and we are sure it will be well received by the large number of luxury connoisseurs in the Middle East."
The 15 Days timepieces as well as the rest of Parmigiani Fleurier's range of fine watches and can be viewed at the Al Majed Jewellery stand at the Doha Jewellery and Watches Exhibition, the region's premier event for watches and jewellery being held at the Doha Exhibition Centre from February 25 to March 3.
Parmigiani Fleurier watches represent the very acme of cutting edge design and innovation married to the best of Swiss watch making heritage. All of the brand's unique creations represent the Parmigiani spirit of innovative genius. Parmigiani believes in bringing the best of Swiss watch making design to a worldwide audience, thanks to an avante garde design team continuously engaged in creating and exploring new model ideas while designing the timepieces of tomorrow.
Right from its earliest days Lalique crystal has excelled in defining elegance and affluence as a lifestyle. Over the years, Lalique has consistently tantalised the world with its exquisite glass and crystal depictions of themes that include flora, fauna and the beauty of the female form. Lalique designers continue to produce the finest and most sought after crystal creations from their Winger-sur-Moder factory in the Alsace-Lorraine region of France.