Berwyn, PA (PressExposure) September 17, 2013 -- Prepay Nation, a leading provider of cross-border micropayments and prepaid mobile airtime transfers, and their partner in the Netherlands, HAY United have launched international mobile top-up via Kruidvat and Trekpleister drugstores across the country.
For the initial launch of the distribution partnership, Prepay Nation is offering instant prepaid airtime refills for Digicel and Telesur phones in Suriname, allowing the estimated 350,000 Suriname expatriates living in The Netherlands the opportunity to top-up the phones of their loved ones back home. Customers can buy 10EUR or 25EUR vouchers in any Kruidvat or Trekpleister store, and use them to send that value home in the form of airtime.
As an added bonus exclusively for Digicel subscribers, during the initial launch period the recipients in Surinam will receive double the voucher amount purchased by customers in the Netherlands; a limited number of customers will also receive a free gift.
The two national drugstore chains have a combined footprint of 930 locations, and are prime shopping spots for members of the Surinamese diaspora. The selection of targeted IMTU offerings available in-store will be broadened over time, bringing steadily increasing value to the entire distribution chain, from carrier through customer.
Hans Lute, COO of Digicel in Surinam, called the launch an excellent opportunity. "Bringing international mobile top-ups to some of the most convenient and popular locations in the Netherlands is a fantastic chance, not only to broaden our distribution, but also to connect the residents of Suriname to one of the largest Surinamese expatriate populations in the world," Gopaul said. "Our goal at Digicel is to keep people connected, and we're thrilled to be doing that here with Prepay Nation and HAY United."
"This is just the beginning of a strong partnership," said Remco Nederpel, CEO of HAY United. "This distribution agreement has the potential to grow dramatically in scale, offering top-ups from a wide variety of international mobile brands to every diaspora in the Netherlands. We are pleased to start on this journey with Kruidvat and Trekpleister, and are excited to see it grow."
Prepay Nation is a fast growth company in the business of enabling micropayments from one person to another across international borders. Prepay Nation utilizes the prepaid mobile ecosystem to transfer values in the form of international airtime remittance. With mobile operator partnerships in Central America, South America, Caribbean, Asia, and Africa, and a varied distribution channel spanning the US, Canada, and Middle East, Prepay Nation offers its innovative services to expatriates who financially support their loved ones back home. Prepay Nation's unique business model, highly scalable processing platform, and interconnectivity with mobile operators, allows for instantaneous and no-fee transfers for the consumers and an opportunity to generate significant revenues for the distributors. For more information, visit http://www.prepaynation.com.
About Hay United:
HAY United is a business venture set up exclusively to promote cross border mobile top ups in the Pan European Market and beyond. Hay United in partnership with Prepay Nation is set to identify innovative opportunities & use cases for Cross Border value transfer. HAY United has been promoted by a team of experienced individuals who have expertise in serving a variety of distribution channel such as retailers, e-tailers, e-voucher distributors and M(V)NOs.
Press & Media Contact: