Lisle, Illinois (PressExposure) September 13, 2011 -- Social media is well-tuned to small business. However, for accountants who typically meet face to face with clients, embracing social media represents a cultural shift. AmerInst Professional Services, Ltd., a nationwide professional liability insurance provider, is offering free tips on the "How to's of a Social Networking Policy". This must read social media resource is designed to help solo practitioners and small accounting firms rise above the social media clutter.
Accountants take great pride in the reputation of their firm and its employees. Venturing into social media requires professionalism, sound judgment and common sense, while complying with firm policies. One misstep can create a situation that may put the firm or a CPA at risk.
"Accessing the internet and social networking sites presents an increased risk of malpractice or exposure to regulatory sanctions. Firms need guidance in understanding the rules and the consequences of an action plan. Streamlining the process for them - as we do with our own web-based professional liability insurance coverage - and explaining the benefits of having a policy is an important step," says Pat Cosulich, Chief Information Officer at AmerInst Professional Services, Ltd.
"Because we focus on the needs of small firms, we recognize that they have more constraints on time and resources than their larger corporate counterparts. A modest investment of time in social networking can offer significant rewards," adds Cosulich. To request and receive our free tips on how to create social media success, visit: http://www.protexure.com.