Hyderabad, Andhra Pradesh India (PressExposure) February 18, 2011 -- Pyro, headquartered in Hyderabad, India a leader in providing innovative mobile technology solutions has deployed the Transaction Hub platform for Airtel's OnLine Pay - the world's first mobile virtual card and winner of GSMA Award announced yesterday at the Mobile World Congress, Barcelona, Spain. Airtel Africa, a leading Telecom operator with wide network across 16 countries in Africa enables their customers to transact mobile money using their Airtel Money accounts.
Pyro's Transaction Hub is a robust platform that integrates to MasterCard data centre with airtel Africa and enables their customers not only to have virtual bank account, but also transfer funds and conduct various mobile commerce transactions as a part of their financial inclusion strategy. This is the world's first virtual card that operates off a wallet residing on a mobile phone. This innovative payment method known as Airtel OnLine Pay will offer communities the opportunity for greater participation in the financial system as they realize the substantial benefits of mobile commerce.
Pyro's mCommerce solutions are backed with Pyro's NexGen VBox Platform, which is a technological framework and the first of its kind Service Delivery System with DSC (Dynamic Service Creation) that empowers the operators to build, configure and deploy services in real time. With the ability to rapidly design and rollout meaningful services on behalf of the operators, the platform adds a new dimension to the time-to-market capability of innovative Value Added Services.
Director of Products and Innovation of Airtel Africa, George Held speaks "Our focus is on Mobile Money Market Innovation, where we are creating a cashless society" whereby any number of needs could be met via mobile money. Our One Network was the source of formulating the advanced strategy with regard to international person-to-person mobile money transfer. We are pleased to partner with Pyro for this unmatched mCommerce initiative in Africa. Aimed at making life simpler for our customers, Pyro mCommerce platform is one-stop shop for all financial transactions. We look forward to Pyro's partnership and contribution in strengthening Airtel Africa's initiative."
S M Reddy, CEO, Pyro said, "We have in the past contributed to innovations with Celtel, Zain, and we hope to continue our efforts to provide the best in technology and solutions with airtel Africa. The winning of Airtel's OnLine Pay in the GSMA Awards, Barcelona is an acknowledgement of our efforts and positioning in the telecom industry as an innovative provider of Value Added Services. airtel has always been a pioneer of launching cutting-edge services globally and we look forward to partner them for this unique initiative through their global operations."