Carlsbad, CA (PressExposure) March 04, 2009 -- The Carlsbad Technology Group releases the first book of its kind that takes a planning-to-funding approach to fund raising. With the ultimate goal of securing angel, venture or other third party equity funding, this book is a must have entrepreneurs, product line mangers, business development managers, corporate strategic planners alike.
Every year, in the United States, over 500,000 entrepreneurs look to raise venture capital for their start-up companies. These entrepreneurs, on average, spend over 300 hours developing a complete business plan. With unproven backgrounds and little fund raising experience most of these same entrepreneurs know very little about the business planning, process, developing a complete, investor-focused business plan, or how to approach angel and venture capital investors. With only 1,800 of these same start-up companies receiving venture capital funding annually, entrepreneurs need a reference guide to substantially increase their probability of success in the venture capital fund raising process.
This book is the first of its kind to provide a definitive reference guide for entrepreneurs by providing proven methods, and processes, developed by the author, to initiate the business planning process, develop a complete and compelling business plan and ultimately secure funding from angel investors, venture capitalists or other their party investors. These methods and processes are first defined, next explained, and then delineated by actual contextual examples. With the development and publication of this book, the author provides the entrepreneur with the necessary insight, proper background, rules, strategies and tactics to develop a successful start-up company and achieve their ultimate goal -- secure funding and bring their product, service or technology to market. According to Kevin Lasser, President and CEO of Pure Entropy, a start-up focused on encryption technology, âThis book is the first of its kind to provide entrepreneurs with a step-by-step process in which to use the Internet to solidify their initial business idea or concept into a planning document, roll this information into an investor focused business plan, and ultimately secure funding from third party angel, venture, or corporate equity investors. In addition, through the use of a multitude of actual real-world contextual examples the entrepreneur is provided a secure foundation in moving forward no matter where they are in their venture funding process.â
Robert Ochtel, the author, is a successful entrepreneur who has raised over $50M in venture capital from such firms as Sequoia Capital, Brentwood Associates, Oak Investment Partners, AT&T Ventures and Intel. Mr. Ochtel has written many articles that have been published in various local and national publications. Mr. Ochtelâs consultancy, The Carlsbad Technology Group (www.carlsbad-tg.com), specializes in facilitating start-up companies in their business strategy, planning, and associated efforts to secure angel, venture, and other private equity capital.
Business Planning, Business Plans and Venture Funding â A Definitive Reference Guide for Start-up Companies is available for $49.95 at http://www.carlsbadpublishing.com and Amazon.com. ### Business Planning, Business Plans and Venture Funding â A Definitive Reference Guide for Start-up Companies by Robert T. Ochtel, Original edition 6â x 9â, 232 pages, 76 illustrations. ISBN 978-0-615-25714-3. $49.95. See our Press Kit at [http://www.carlsbadpublishing.com/Press] Kit for a 300 dpi TIF of the cover