Recent Economic Recovery Numbers Gives Hope to the Vacation Rental Industry

San Francisco, CA (PressExposure) December 16, 2009 -- As the world-wide recession slowly abates, "vacations" are once again becoming the topic of conversation amongst co-workers, friends, and families. While many US-based travelers opted or were forced to forgo their annual family vacations in 2008/2009, many are starting to timidly plan for the 2010 season. While there is still a large level of job uncertainty and insecurity, the released numbers suggest that the levels are very slowly turning back to normal.

As the world-wide recession slowly abates, "vacations" are once again becoming the topic of conversation amongst co-workers, friends, and families. While many US-based travelers opted or were forced to forgo their annual family vacations in 2008/2009, many are starting to timidly plan for the 2010 season. While there is still a large level of job uncertainty and insecurity, the released numbers suggest that the levels are very slowly turning back to normal. Although December saw a slight increase in the jobless rate of 17,000 to 474,000, the previous 5 weeks experienced declines. Coupled with the fact of the narrowing in the trade gap in October, these factors suggest that the economic recovery is becoming increasingly entrenched.

This news serves as a beacon of hope for the struggling US-based travel industry which has been experiencing sharp declines since the highs of 2006. As jobs were cut and travel expenses reduced, many of the hotels and airlines felt the pinch. In addition to these "big fish" industries, however, the smaller vacation rental market was arguably hurt the most.

As Matthew Doerner-Miller, owner and operator of Vacation-Renter, Inc. states; "The real problem that the vacation rental industry has faced, and will face for quite some time, is the fact that we are no longer recognized by travelers as necessarily being the better deal when strictly looking at the nightly rate comparisons. Hotel chains are offering more and more incentives for less and less investment, and these are simply impossible to beat. It's a "David and Goliath" scenario, where the smaller vacation rental operators are struggling to find a way to compete. In my opinion, vacation rentals still provide a much more intimate and enjoyable vacation experience to that of the standard hotel stay. But in a time when every dollar counts, people would rather be able to travel and stay in a cheap hotel versus not being able to go at all."

While this trend seemed to be validated throughout the 2008/2009 season, vacation rental programs are beginning to see an increase in traffic as the country makes the turn into the 2010 season.

"Our San Francisco website GoldenGateVacations.com is seeing an increase of traffic and visitors for the spring and summer traveler, whereas most of our business this past year was last-minute weekend getaways. While we still have a few underperforming markets, this bright spot seem to be an indication to us that the situation is improving."

The US-based travel industry remains positive on the whole for an improved 2010 season. The economy is engaged in a very fragile recovery, but as Doerner-Miller puts it, "we at Vacation-Renter, Inc. have to remain positive and faithful that the worst is behind us. We have to get excited about the prospects in 2010."

About Vacation-Renter, Inc.

Katie Long has been writing travel press releases for the past 10 years. She currently resides in Lakewood, Colorado.

Press Release Source: http://PressExposure.com/PR/Vacation~Renter,_Inc..html

Press Release Submitted On: December 15, 2009 at 6:10 pm
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