Cartagena, Espana (PressExposure) February 18, 2013 -- ResortChoice have returned from attending the Fitur 2013 show in Madrid with successful news. With the assistance of Murcia Turistica (tourism representatives of the Murcia region of Spain) ResortChoice have successfully implemented the first phase of plans to increase inward tourism to the region.
ResortChoice are using the show to achieve two objectives.
1. To target consumers in international locations especially the UK, France, Germany, Scandinavia and Russia who wish to visit the amazing Costa Blanca region and particularly the La Manga region.
2. To contract with additional travel trade partners and accommodation wholesalers which can represent ResortChoice property to Travel Agents and tour operators in Northern and Western Europe and also domestically in Spain.
ResortChoice have been working with major travel brands Booking.com and Expedia for several years. After successfully working with these major international players in the global travel industry ResortChoice have decided to expand these channels and work with more trade partners serving both consumers and travel agents worldwide.
ResortChoice information was distributed at the show and from representatives on the Murcia Turistica stand in Hall 7. Andy Osborne the founder of ResortChoice and others from ResortChoice met with many potential new and existing partners with positive results. Andy stated "Working with Murcia Turistica is a great platform to create credibility with potential partners. This has resulted in many opportunities which if successful will increase the number of visitors to the Murcia region".
The future looks bright. Contracts will be signed and implemented with new travel partners over the next few weeks and months. The result will be more visitors to the region and will kick start a drive to increase the ResortChoice stock of properties they represent in order to meet demand.
It is expected that the benefits from the marketing activities of ResortChoice will extend further afield. ResortChoice properties are all self catering vacation rental. Whilst some guests will visit the supermarket and then cook from home most will spend some or all of their time eating and drinking out in the many bars and restaurants in the areas close to the properties. This is exactly what is needed in the tourism areas of the Mar Menor region.