Tampa, Florida (PressExposure) April 06, 2009 -- Get Seen to Get Hired Says Author
In today's crowded job market being qualified is not enough; being found through the crowd of resumes is what determines success. The ability to manage and plan a job search that markets and sells qualifications is the critical factor in a successful job search. Like any business activity success depends upon knowing your product, finding the customers who value it, then selling to them directly.
While over five-million American actively seek work Author Eric Sturm in "How to Manage Successful Job Search: Tips from an Experienced Job Seeker" advises to run a job search as you would operate a business. The candidate is the product, marketer, sales person and management of the business. Prospective employers are the customer being sought. Job seeker seeks to make only one sale of their most valuable commodity, themselves.
Like starting a business an effective job search involves:
â¢ Knowing and developing the product (yourself) â¢ Identifying niche markets â¢ Reaching targeted customers â¢ Developing powerful marketing tools such as resume, cover letter, and social marketing â¢ Having a firm plan and goal â¢ Strategic and tactical management â¢ Selling directly to the targeted customer
Sturm has been one of the most successful event planners and business development program advisors in his region for several years, publishes the largest index of programs, meetings and events available in the area, and is a popular speaker on social networking and integrated electronic communications.
"How to Manage Successful Job Search: Tips from an Experienced Job Seeker" by Eric Sturm is 76 pages in length and available for $12.99 at Amazon.com.
NOTE TO EDITORS: REVIEWER'S COPIES AVAILABLE ON REQUEST THROUGH INTERNET DOWNLOADS.