Aurora, CO (PressExposure) April 20, 2011 -- Roosters Men's Grooming Center, a leader in the emerging men's services market, today announced there will be more Roosters Men's Grooming Centers to come to Colorado in 2011. "The response from our clients at the Aurora location has been nothing short of a man hug", stated Mike Sherman, owner of the Aurora franchise. The store opened in March after their already board certified stylist were trained specifically in men's haircuts and shaves from the Roosters training manual. The Roosters training manual is compiled of Founders Joe and Aaron Grondin, a father and son team that has over sixty years in the barbershop industry. "We train our stylist in best practices in men's grooming. We take pride in the experience we offer to our clients. My brothers Adam and Johnny go to each location and train the staff personally", stated Aaron Grondin, President of Roosters.
"Our relaxed, classic atmosphere and lasting relationships with clientele go well beyond what men expect from quick-service haircutting establishments. The men have spoken and we listened. We are anticipating 15 additional locations in Colorado", said Aaron Grondin.
According to a report by Euromonitor International, men's grooming is the second-fastest growing segment in the overall health and beauty market. It is estimated that men spend more than $16 billion a year on health and beauty products, advancing at a nearly double-digit growth rate.