Lutterworth, United Kingdom (PressExposure) August 17, 2009 -- Online content Marketing is a vital tool for any successful SEO campaign, but what does it consist of?
There are many ways to distribute content online, but many methods do not reach the percentage of consumers businesses are trying to attract. One way to successfully market, promote and inform target audiences is going to the Search Engines directly, via Press Releases.
The Content Writing Team at The Creare Group have devised a Video Blog to inform content marketers of how to 'Write A Successful Press Release'. Included in this video blog, Jenny Pilley, Danielle Ingram and Sarah Edwards provide information on the content, structure and the importance of writing a successful press release.
By informing their viewers of how to reach a wider range of consumers, The Creare Group want to be sure people understand the technical side of writing online content. Without a format of any sort, writing for the web can become futile. As with any sort of online marketing, there needs to be a structure and purpose.
"We at The Creare Group have previously used videos to guide people with aspects of Search Engine Optimisation and web design. However, we want to bring other areas of our business live online to inform people of the many ways to help their site list highly with in all major search engines" Nick Rinylo, Chief SEO Consultant.
Press Releases are a vital source of online marketing because of the coverage they generate. From this week forward The Content Writing team will be putting together a series of Press Release video blogs, informing viewers of How To Make A Press Releases SEO friendly, as well as How To Distribute Online For Successful Online Marketing.
With all the information being generated from The Creare Group via their blog, the vast amount of information will allow for anyone to review their own online content marketing strategies. Their main focus is to allow people to look at their site and understand the methods on how they can review their own techniques to help their web site rank higher in the search engines.