STINSON Brand Innovation, Inc. Releases Book Preview for N-of-8 - A Proprietary Creative Group Innovation Model for Health, Science, & Technology Brands

Chicago, IL (PressExposure) March 26, 2009 -- STINSON Brand Innovation, a health, science, and technology brand consultancy, has published a book preview for the upcoming book, N-of-8: A Proprietary Creative Group Innovation Model for Health, Science, & Technology Brands. The book preview is available for free download at [http://www.stinsonbrandinnovation.com/brand_thinking.htm]

The STINSON book preview illustrates N-of-8 as a creative brand innovation model that uses the science of breakout facilitation representing:

• An ideal group size -- 8 – with participants who respect each other’s expertise • An optimum timeframe to create productive group interaction • A set of proven facilitation tools and technologies to accelerate ideas and capture action steps

“The inspiration for the tool, N-of-8® and the book comes from my experience observing customers’ behaviors,” says Mark Stinson, president of Stinson Brand Innovation and author of N-of-8®.

Stinson added, “My objective in writing this book is my continued personal commitment to documenting what has worked for me, then sharing it with current and future brand marketers who want to improve their craft and their results.”

N-of-8: A Proprietary Creative Group Innovation Model for Health, Science, & Technology Brands is the second book preview or excerpt published by STINSON Brand Innovation. Forward.Fast. was published in hard cover and eBook formats late last year. They are all available for free download at [http://www.stinsonbrandinnovation.com/brand_thinking.htm]

About Stinson Brand Innovation

About STINSON Brand Innovation:
STINSON Brand Innovation is a health, science, and technology brand consultancy. The firm’s expertise includes brand strategy and positioning, corporate branding, interactive and digital branding, branded customer experiences, and brand team facilitation. Founded in 2004, STINSON is attracting global clients and collaborators for work on brands in research technology, diagnostics, medical devices, pharmaceuticals, integrated healthcare delivery, and patient advocacy. The consultancy is headquartered in Chicago with offices in Boise and Philadelphia, along with affiliates in Istanbul and London. More information is on the firm’s website at http://www.StinsonBrandInnovation.com

Press Release Source: http://PressExposure.com/PR/Stinson_Brand_Innovation.html

Press Release Submitted On: March 24, 2009 at 12:28 pm
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