Wayne, NJ (PressExposure) December 17, 2009 -- Social Media Consulting firm Say WOW Marketing has launched a Facebook Fan Page for Mesob Restaurant in Montclair, NJ, a family-owned restaurant in Northern NJ specializing in Ethiopian cuisine. The Facebook fan page will act as a platform to communicate with fans and will let users of the popular social media network get the latest updates about their favorite eatery including special offers, reviews, photos and they can add their own reviews and comments.
The Fan Page, http://facebook.com/mesob, (or http://bit.ly/Mesob-NJ) is designed to allow their many friends and patrons to share their dining experiences with photos and comments as well as capture the family feeling of Mesob. The restaurant, located at 515 Bloomfield Avenue in Montclair, NJ is owned by Berekti and Akberet Mengistu, sisters from Ethiopia.
Many of their relatives are part of the waitstaff. âThis is all a familyâs love,â says Berekti, smiling as she gestures around the restaurant. "We are embracing existing relationships with our worldwide clientele and building new relationships by communicating with them on an entirely new level." says Mengistu. "Say WOW Marketing, showed us how we could break through barriers we didnât even know existed by embracing social media. I never imagined it would be so powerful. Within five minutes of going live, our Facebook Fan Page got its first response. Now, with this fan page, we can extend our family and be part of the Social Media world. I am looking forward to the interaction with our fans, so we can learn more about them, and they can learn more about us.â
Vickie Smith-Siculiano, social media strategist and owner of Say WOW Marketing, has been a regular patron and fan since the restaurant opened in 2003. âAs a consultant in the social media arena, I have always enjoyed the sense of community and sharing that an Ethiopian meal invites. It reminded me of the social media experience, and I wanted to bring that experience to Mesob in return. â She adds, âSocial media is about audience, sharing and value, and thatâs what Mesob is about, and friends and fans are already spreading the word.â
Say WOW Marketing designed the fan page to optimize Mesobâs search engine ranking (SEO), facilitate discussions and complement the restaurantâs website.