Dallas, TX (PressExposure) June 01, 2009 -- Setting up Philippine flower shops [http://www.flowersexpress.com.ph/promos.aspx] or florists shops isn't just setting up any kind of shop. This kind of shop requires talent or the innate ability to know what color and style is perfect for a certain kind flower, and the right knowledge to know which season, occasion, or event is the perfect day to put out a certain species of flowers, along with the style, that would fit the celebration or event perfectly. That is only the basics of what one should have when it comes to starting Philippine flower shops [http://www.flowersexpress.com.ph/promos.aspx]. But before learning all that, its important to know, what the industry of floristry is.
Floristry Floristry is the general term used to describe the professional floral trade. It encompasses flower care and handling, floral design or flower arranging, merchandising, and display and flower delivery. Wholesale florists sell bulk flowers and related supplies to professionals in the trade. Retail florists offer fresh flowers and related products and services to consumers.
Floristry is a term that refers to the cultivation of flowers as well as their arrangement, and to the business of selling them. However, the floral industry is the basic drive behind floristry. Florist shops, along with online stores are the main flower-only outlets, but supermarkets, garden supply stores and filling stations also sell flowers.
Skills Required in a business of Floristry Here is list of the skills needed before starting a business of Philippine flower shops [http://www.flowersexpress.com.ph/promos.aspx]. These skills includes:
* Selecting flowers that will look good together (based on principles of design or general instinct)
* Knowing how to cut, treat, and arrange flowers and other stock plants so they will remain fresh as long as possible,
* The skill in selling them, which involves knowledge of customer requirements and expectations.
The flowers sold in florist shops typically represent the varieties abundantly available in the season but also include blossoms flown in from around the world. Basic varieties include roses, tulips, irises, orchids and lilies. Fashion sometimes plays a role in floristry; what is considered the flower that everyone needs to have today can change very quickly.
Floral business is seasonal and is heavily influenced by the following holidays and events: Christmas, Valentine's Day, Administrative Professionals' Day, Mothers' Day, All Souls Day, Advent, Easter, weddings and funerals.These occasions make up the largest part of the business, with the sale of house plants and home decor being a smaller, but more constant, part. Flowers for personal enjoyment as well as those selected to celebrate birthdays, anniversaries, thank-you's and get well wishes are also a significant portion of a florist's business.