Charleston, SC (PressExposure) April 20, 2011 -- If you are a retail store looking for beautiful handmade textiles, you can find a wide range of styles at affordable prices at Sevya. Sevya is a US based company that designs and purchases handmade items directly from artisan groups throughout India and then markets them wholesale in the US, Canada, and Europe. Sevya's collection of scarves are made with natural fibers, such as silk, cotton, and wool, in contemporary designs which showcase the rich artistic tradition of hand weaving in India.
As one Sevya representative commented, "We offer an extensive range of silk scarves for women, and each piece is hand-woven using high-quality silk yarn that is lustrous, soft and very durable. Our selection of men's as well as women's scarves combine fine silk and other natural yarns in intricate weaves. These scarves are designed to enhance the natural beauty of the person who wears them, while providing sustainable livelihood to the artisan communities in India."
The range of silk scarves available with Sevya is very diverse, and represents a small section of India's vast weaving traditions. Each scarf is entirely handmade--from the dyeing and spinning of the yarn, to the setting of the loom, the hand weaving, and the final tasseling-and the whole village is involved in some aspect of the production. The scarves are truly works of art, and stand apart from the machine manufactured scarves that are commonly available in today's market. Sevya works with master weavers from various regions of India to develop unique contemporary designs that exemplify their rich weaving traditions. Each region of India has unique weaving styles and techniques, and these are showcased in Sevya's collection. Sevya's scarves also incorporate other traditional Indian crafts such as embroidery, hand- painting, block-printing and tie-dye.
Sevya is a member of the Free Trade Federation, a part of the global trade movement that promotes fair and transparent trading partnerships. The company promotes the use of sustainable organic materials, such as 'peace' silk, for its range of silk scarves wholesale. The silk is harvested from empty cocoons on forest trees, after the moth has flown out of the cocoon. Sourcing of raw material in such a manner promotes reforestation and provides a source of livelihood for tribal communities who live in India's most remote regions.