Baltimore, Maryland (PressExposure) April 15, 2013 -- Nationally recognized federal business development expert and TargetGov President Gloria Larkin will present "Government Contractor Updated Gap Analysis," a course at the Michigan Procurement Technical Assistance Center (PTAC) of Schoolcraft College. On May 16, 2013, the event will start with networking and a continental breakfast at 8:00am and the workshop will run from 9:00am to 12:00pm. The cost of the event is $79 per attendee. Learn more information about the event and register by calling toll-free 866-579-1346 or visiting [http://www.targetgov.com/Content.asp?id=2890].
The workshop will cover business gap analysis using real examples to show companies how they can analyze their business to determine the best strategy, navigate the mandatory and optional registrations, deal with competition, and cover the collateral materials that must be used to see success in selling to the federal market.
Other topics include how market gap analysis can help uncover what exactly federal agencies are purchasing, who is winning contracts, and the vehicles the federal government is using to purchase products and services. The workshop will wrap up with the ten most common mistakes to avoid in the federal marketplace and specific ways to avoid them. These common mistakes can have a significant impact on a company's ability to sell to the federal government.
In addition to the workshop, attendees will receive a Capability Statement Content Guide, a 70+ page reusable workbook (as an electronic file) detailing all topics and reports, and a Capability Statement Analysis and Grade from TargetGov. After the workshop Gloria Larkin will be available to sign copies of her book, The Basic Guide to Government Contracting, also available for purchase at a discount at the event.
Utilizing these tools will help attendees see more success in the federal contracting market, a competitive and rapidly changing market that requires companies keep up with current trends and marketing strategies.
To register for the event go to [http://www.targetgov.com/Content.asp?id=2890], or call toll-free 866-579-1346.