Los Angeles, CA (PressExposure) December 17, 2012 -- Taxation Solutions, Inc., a tax relief firm in Los Angeles, California, has recently partnered with Prospect Genius, an Internet marketing company, in order to improve their service to local residents. Taxation Solutions will use Prospect Genius's search engine optimization, or SEO, program, in order to make the Web search process easier for local residents in Los Angeles who look for tax help online.
SEO works by raising the rank of Taxation Solutions on search engine results pages. This means that residents in Los Angeles can use any search engine they like, and, when they search for tax relief or back taxes help on the Web, Taxation Solutions will show up closer to the top of the results list. SEO eliminates the need to sift through search results and allows people to find the local tax help they need without hassle.
Improved customer service and Web accessibility are major benefits for residents in Los Angeles, but SEO also benefits Taxation Solutions in a commercial sense as well. According to the Pew Internet & American Life Project, 91% of American adults who use the Internet use search engines to find information on the Web. SEO is a tool by which Taxation Solutions can connect with that population directly and effectively. By reaching as wide an audience as possible, these tax consultants have the opportunity to gain more clients than ever before.
Matt Gallo, a senior Web marketing expert at Prospect Genius, describes SEO in this way: "SEO is a great connector. It's a tool that we put in place to help the people in Los Angeles who need tax help find Taxation Solutions, Inc., the local company that can provide this type of help. When we can help facilitate that type of connection, we feel like that particular SEO project is a success."