Columbia, SC (PressExposure) August 30, 2012 -- Internal Tax Resolution
Phone: (260) 366-6211
Address: 1320 Main Street, #300, Columbia, SC 29201
Web site: http://tax-attorney-columbia.sc-biz.co/
South Carolina residents who need help with individual or business tax problems will soon find it easier to find the right tax attorney or other tax advocate for the job. Through a new partnership with the online marketing firm Prospect Genius, Internal Tax Resolution, a tax firm serving the Columbia area, is working to improve its Web presence. The move is intended to make it easier for taxpayers searching the Web for experienced and qualified tax consultants to locate Internal Tax Resolution's Web site and contact information, ensuring they can get the tax help they need.
According to a study posted by the Pew Internet & American Life Project in September 2010, 58% of Americans report conducting online research into products and services they're considering buying. Those online searches include people in need of tax resolution service, which is why a company like Internal Tax Resolution needs a Web site that performs well on search engines. Even the most beautifully designed and informative site can be an ineffective marketing tool if people can't find it quickly. Prospect Genius's efforts will make Internal Tax Resolution more prominent and visible to prospective clients who are researching tax consultants on the Web.
Prospect Genius's primary advertising tactic is a process known as search engine optimization, or SEO. By incorporating industry- and location-specific keywords into Internal Tax Resolution's Web site, Prospect Genius can improve the business's search engine ranking. The goal is for the site to appear near the top of a search engine results page for relevant searches in the Columbia area.
"Going forward, when Columbia's taxpayers query a search engine like Google, Bing, or Yahoo! using keywords like 'tax resolution service' and 'local tax attorney,' they should be presented with Internal Tax Resolution among the top results," states Matt Gallo, a senior Internet advertiser for Prospect Genius. "Studies have shown that sites in the top two or three results get the most clicks, and it's our job to get Internal Tax Resolution as close as possible to those coveted top slots. The more easily people can find Internal Tax Resolution's Web site, the better the company will be able to provide its community with the tax help it needs."