The Balancing Act on Lifetime Television Charts An Online Path to The Potty For Travelers

Pompano Beach, Florida (PressExposure) July 30, 2009 -- Family road trips mean lots of bathroom breaks, but how do you avoid pit stops that are truly the pits? The Balancing Act on Lifetime Television introduces us to an invaluable new site called Sponsored by Charmin®, the leading maker of toilet paper, this site shows travelers the closest, cleanest bathrooms while on the go. The segment airs July 2nd and in the weeks that follow.

Typically what happens when one of the kids says, “Mom, I have to go to the bathroom?” Panic! But now you can log on to and find more than 52,000 toilet locations in 10 countries. Before your trip you can chart your stops or simply use your Blackberry or iPhone when on the road. helps people find bathrooms, changing tables, handicapped accessible toilets and other amenities they need – when they need them.

Another great way Charmin is helping people stay fresh during their trip is with Charmin Fresh Wipes®. They’re portable, flushable and refillable and have a myriad of other uses.

In business since the 1920s, Charmin has been “Charminizing” the nation with the mobile “potty palooza” and 20 free, family-friendly stalls in Times Square, among other breakthroughs.

“This site is literally a roadmap to the nearest rest stop for auto travelers,” said Doug Campbell, Executive Vice President of Programming, BrandStar Entertainment, the producers of The Balancing Act. “It makes vacationing easier and a lot more comfortable.”

For more information about Charmin, please visit

About Brand Star Entertainment

The Balancing Act TV show on Lifetime Television is America’s only morning show about women, for women, trusted by women. Celebrating life and all there is to accomplish, The Balancing Act inspires and empowers with entertaining and educational segments, placing women in the best position to achieve success in every area of their lives. The show is produced by BrandStar Entertainment and airs on Lifetime Television 7 a.m. Eastern/Pacific (check local listings). Additional information and each segment can be accessed on the show’s website, Each episode is also available on and Sign up for the show’s newsletter at []
For more details about BrandStar Entertainment please visit

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Press Release Submitted On: July 29, 2009 at 1:44 am
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