Lexington, SC (PressExposure) March 09, 2011 -- New Book for Business Leaders Provides Simple Steps on How to Reinvent Your Company, Your Culture, and Your Brand to Succeed in a World of Higher Expectations and Dominate Your Market
In 2008 people were just beginning to feel the effects of the worst recession to hit the world since the Great Depression. Jim Mathis, President of The Mathis Group, found himself like a lot of other people, reeling in disbelief as their incomes either shrunk or disappeared.
The recession was an eye-opener to Mathis. "I realized that the economy wasn't down, it was different." He saw that he had to reinvent himself in order to adapt to a changing economy. And with that, the Reinvention NationÂ™, a community of people who want to reinvent themselves in a new and different world of business was born. Mathis' new book, Reinvent Yourself- the Simple Steps to Dominate Your Market, is the guide to do it.
Mathis writes, "Every day we are confronted with the changes that have taken place. We are in a different environment than just two years ago. If people and companies don't reinvent themselves now, they could soon become extinct!"
Reinvent Yourself isn't your average business book. It's different. It is not designed to make you feel comfortable. Its purpose is to make you take a hard look at the world around you and make some un-comfortable decisions. Reinvent Yourself is about how business leaders can adjust successfully in a world of higher expectations and constant change. It's about how both companies and individuals are rediscovering their roots and reinventing themselves for the new global market.
You Will Discover:
Â• When to reinvent yourself
Â• 3 actions everyone must take when they hit "The Wall"
Â• 10 key qualities that reinvention strategists possess
Â• What you can learn from people like Lady Gaga about reinvention
Â• Reinvention strategies for your culture, your sales, your brand and more...
In each chapter, Mathis offers simple and personalized Easy Action Steps that produce immediate results. The book releases May 1, 2011. Press materials and review copies are available upon request.
Purchase the book from Amazon.com on May 3, 2011, and receive The Reinvention Kit, (a $200 value) for free.