Mumbai, India (PressExposure) September 22, 2009 -- Cable operations and fixed-line telecoms operators continue their battle over a superior share in the triple-play arena. However, mobile operators have shown their interest in seizing a piece of the market while satellite TV providers are also complementing their core services with fixed-line offerings. The future of pure-play providers appears limited, as the credit crunch places further pressure on consumers to seek the most cost-effective way of obtaining the services they need.
'The Future of Triple-Play: Growth opportunities, key challenges and competitive strategies' is a new report published by Business Insights that examines the market opportunities and challenges for triple-play services. The report analyzes the market conditions that have driven the deployment of triple-play services, and the strategies employed by leading service providers. It identifies the challenges faced by companies, and also provides recommendations into how to best counter competitive threats, extend service portfolios, and boost revenue potential in this rapidly evolving market. Table of Contents
The Future of Triple-play Executive summary 10 Market context: from pure-play to multi-play 10 The competitive environment 11 Service provider case studies 12 The future of triple-play services 13 Chapter 1 Introduction 16 Introduction 16 Who is this report for? 16 Definitions 17 Digital pay-TV (DTV) 17 Digital terrestrial TV (DTT) 17 Internet Protocol TV (IPTV) 17 Internet TV 17 Mobile broadband 17 Mobile Internet 17 Mobile TV 18 Triple-play 18 Video on demand (VOD) 18 WiMAX 18