Aliso Viejo, California (PressExposure) July 10, 2008 -- âWhile the book is aimed at salespeople, professionals from many different industries will find the ideas and suggestions helpful and transformative,â according to the Kirkus review.
Kirkus Discoveries selects a limited number of new release books to provide independent and authoritative reviews. As a highly respected resource, Kirkus Discoveries carefully analyzes select new release books for content, style, genre, quality, and recognizably the highest standards in critical review. Kirkus Discoveries is a division of Nielsen Business Media.
The Trusted Advocate: Accelerate Success with Authenticity and Integrity, by John Mehrmann and Mitchell Simon, first edition release was published March 2008. The book has received numerous endorsements and accolades from executives and business professionals. The testimonials represent a diverse range of industries, geographies, and occupations.
âJohn Mehrmann and Mitchell Simon have packed years of experience into a single volume that provides fundamental advice for sales professionals,â states the review by Kirkus Discoveries. âThe straightforward writing style is also accentuated with illustrative vignettes which exemplify the crucial aspects of successful sales.â
âThe authors emphasize the importance of developing trusted relationships while pursuing a career in sales. They discuss topics such as preparation, networking, cold calling, designing strategies and effective communication, among others. Mehrmann and Simon address each subject with an eye toward developing integrity and reliability to lay the groundwork for a thriving business,â explains the Kirkus review.
âWe are honored and delighted to receive this insightful review by the experts at Kirkus Discoveries,â said John Mehrmann, co-author of The Trusted Advocate: Accelerate Success with Authenticity and Integrity. âThe summary by Kirkus Discoveries demonstrates a keen understanding of the message and the method of delivery. The book is a blueprint for motivational personal transformation that achieves lasting success, rather than short term hit-or-miss gimmicks. The principles of for authentic success can be applied to any career and industry.â
Read more reader reviews at http://www.Trusted101.com