Calgary, Canada (PressExposure) March 18, 2010 -- Canabraz Health is a strategic consulting firm providing advisory services to clients currently competing, or seeking to compete, within the Brazilian medical devices market.
Our focus is to develop an assertive strategy for your business in order to successfully access the Brazilian healthcare market, considering all marketing aspects.
Our services include
⢠Market Research ⢠Market Entry Strategies ⢠Reimbursement Planning ⢠Pricing Strategies ⢠Distributions Strategy ⢠Regulatory Services
Our focus is to develop an assertive strategy for your business in order to successfully access the Brazilian healthcare marketing, considering all market aspects and product's value proposition.
Brazil is a continental and multi-cultural country. Therefore developing a Business Strategy for your medical devices in Brazil requires specific strategies in each sub-region of the country. Just because your product sells in North America or Europe does not necessarily mean they will be successful in Brazil.
Instead of been directly influenced by the North America healthcare system, guidelines and standards of care in Brazil are not the same as in North America. Local Brazilian Physicians, Nurses and Healthcare Professionals have different priorities on which products to use. Private health plans, government regulations and market constraints can strongly affect the reimbursement of healthcare technologies. Potentially opportunities can never materialize with a poor strategy.
Aren't you planning to attend HOSPITALAR 2010 Trade Show?
HOSPITALAR Trade Show is the most complete and specialized healthcare fair in Brazil and Latin America.
HOSPITALAR 2010: in its 17th edition this fair receives more than 80.000 visitors among doctors, nurses, administrators, distributors and other professionals interested in the healthcare area. The presence of international visitors is increasing, in 2009 edition 58 countries were represented. The significant number of visitors from Latin America countries demonstrates that the regional intra-trade for medical products is looking at HOSPITALAR as a source for new suppliers.
We can provide all support you need to make the best use of this amazing business opportunity in the Latin America healthcare marketing.
About HOSPITALAR 2010: http://www.hospitalar.com/ ingles/index.html