Top Travel Company Reinvents Website to Give Customers Better Price Comparison on Flights, Hotels & Car Hire

Lightwater, United Kingdom (PressExposure) April 27, 2009 -- Newly reinvented to provide customers with even faster and easier price comparison services on thousands of flights, car hire providers and hotels, gets customers the very best choice from top travel providers, something which is more important than ever as the credit crunch continues.

The website allows travellers to find great value travel deals from leading brands like British Airways, Opodo, Alamo, Holiday Autos, Ebookers and others.

Launched by the same company which is home to award-winning, the re-launched lets travellers search and compare prices on travel offers faster than previously and also gets site visitors the very travel news and blog updates.

Gareth Robinson, marketing director of, commented, “We’re really pleased that we have a large and devoted base of customers already in place at, so we wanted to improve the offerings we give to them. As such we re-launched with new features to get people faster than ever price comparison searches.” makes use of a different pricing model to rival comparators, using cost per acquisition (CPA) to create revenue streams. The company says it is a more equitable model which allows it to partner with me suppliers than the traditional pay per click (PPC) model does.

Gareth Robinson continued, “We feel that PPC can prevent a lot of suppliers from appearing on comparison websites as they have to pay for it. Companies like TravelSupermarket use this method and get revenues from click throughs. We think though that this system results in consumers having less choice of suppliers.”

“With CPA we can include more travel and car hire suppliers as we only make our revenue at the point of a confirmed booking, so nobody is excluded from appearing on our website.”

With search results are shown in price order, together with details of the company providing the service. Visitors can then go straight to the supplier’s site, which retains the travel details, and read more about the options and book if they choose.

For more information visit


About is a leading travel comparison site, featuring the latest deals from airlines, car hire companies and hotels. It allows both business and leisure travellers to compare the best prices and book directly with the supplier. is part of ASAP Ventures, a specialist in the online arena, with over 10 years’ experience in creating and developing high performing websites in markets ranging from travel and recycling to dating and promotions. The company has expanded significantly over the last five years through a programme of domain name acquisition and development, with the company’s portfolio of websites attracting tens of millions of visitors and creating over US$200 million in sales for their partners.

ASAP Ventures now operates four offices - three in the UK and one in Australia.

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Press Release Submitted On: April 26, 2009 at 1:08 am
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