Huddersfield, United Kingdom (PressExposure) February 25, 2009 -- Imagine futuristic innovative work places where employees have access to a large variety of different short ten minute stress reduction videos at the click of a mouse on their workplace PC, and where afterwards, they feel totally de-stressed, re-motivated, re-energised and far more productive. Science fiction? Not any more.
With the UK experiencing around 11 million working days lost to work-related stress, Huddersfield man John Edmonds has developed a unique and novel solution to achieving on-demand stress reduction via peaceful videos on corporate IT systems. His background includes many numerous senior management positions in his career across three continents and an involvement in meditative technique since the 1960s.
Mr Edmonds explains that stress is a state not an illness. Just over a hundred years ago in 1908, two fellows named Yerkes and Dodson developed a law that states that productivity increases with work pressures, but only to a point. Go past that point and productivity declines rapidly. A hundred years later, the CIPD (Chartered Institute of Personnel Development) recognises that work pressure is actually good for us as humans because we need challenges in order to grow and learn. However, work pressure is only fine to a point, and if one goes past that point, then work pressure turns into stress. It has become very clear from this that work stress is born at the exact point where work pressure starts to become excessive. The stress may be self-imposed or imposed by others, and of course workplace pressure tolerance is different for everyone. Only the individual employees can feel the point where pressure turns into stress. It is not something a company can predict or dictate across the board.
The videos produced by StressGoneIn10minutes.com are not entertainment or a gimmick. They are based on three decades of scientific research work by Dr Herbert Benson in the USA who has written over 30 books on various types of stress reduction, and originally wrote The Relaxation Response in the 1970s, and more recently The Breakout Principle. Benson is the Director Emeritus of the Benson-Henry Mind-Body Institute in Massachusetts, and Associate Professor of Medicine at Harvard Medical School, and arguably the world leader in stress reduction research.
Mr Edmonds explains, âThe three scientific facts proven by Dr Benson:-
Firstly, he has proven scientifically that the human brain can only think of one thing at a time. We tend to think we can think of more than one thing â but we cannot. When we think we are thinking of more than one thing at a time, it is because our brains, like computers, are moving rapidly between thoughts.
Secondly, he has proved that if we narrow our focus down to one single thought to the exclusion of all other thoughts, it results in the brain receiving a rest. This is one of the few times that our brains get a rest. It doesnât rest when we sleep because it is sorting out the previous dayâs activities. People who meditate have known this for centuries and that is one of the main reasons most types of meditation work so successfully.
Thirdly, and most importantly, Dr Benson has proven in only the last five years that when the brain focuses on one single peaceful thought to the exclusion of all other thought for just ten minutes, the human body naturally and automatically creates small amounts of nitric oxide which are sufficient enough to suppress the dangerous hormones and adrenalines that built up during stress. Benson has measured it consistently in laboratory conditions and proven that the natural ânitric oxide effectâ is one of the key physiological antidotes to stress and a scientific fact.â
According to Mr Edmonds, the latter is the key to achieving almost immediate stress reduction which will last from a few hours or even a lot longer. âOur videos are all made exactly ten minutes in duration â just long enough to evoke the nitric oxide effect and de-stress someone, but short enough to not be a great imposition in the workplace. Because they are digital, we can distribute them world-wide to employers interested in reducing stress in their work places.â
Mr Edmonds has compiled a list of over forty benefits to the employer and employee who reduce their stress levels using the StressGonein10minutes videos. Stress can be headed off indefinitely by regular daily use of the videos, but agrees that the ultimate solution to complete eliminate of stress from someoneâs life will involve eradicating the actual root cause of the stress, and has ties to a reputable West Yorkshire occupational health company with impressive past results to date, employing doctors and registered nurses who can professionally advise employers how to eliminate stress permanently from their workplace.
The Stress Gone In Ten Minutes video collection now has around twenty videos of peaceful and natural environments all videoed in the Yorkshire region. They have been tested on over 1,000 people across the globe through an online internet network with over 300 unsolicited written testimonials received back which verify that watching the Stress Gone In 10 Minuteâs videos do achieve significant work stress reduction in 95% of cases. Mr Edmonds is currently talking with several companies interested in placing the videos onto their workplace IT system, laptops and MP4 players, so that staff can reduce stress levels on demand.
Mr Edmonds continues, âThe CIPD predicts that stress is likely to become the most dangerous risk to business in the early part of the 21st century with twenty percent of workers already stating that they feel extremely stressed at work, rising to 75% in the executive realms of business. I believe our stress reduction videos will go a long way to helping reduce these figures.â For further information: [http://www.StressGonein10minutes.com]