Vancouver, Canada (PressExposure) March 17, 2009 -- Green product launch
Effective March 1 of this year, Total Window Cleaning and Home Services Ltd. is proud to announce its intentions to become 100% carbon-neutral. This will be accomplished by working with a Canadian partner LivClean who provides carbon offsetting for the firm. Carbon offsetting is a practice recommended for all clients, colleagues and partners. Essentially, carbon offsetting implies ascertaining the carbon footprint of an organization and then planting trees to offset this carbon footprint. The bigger the carbon footprint, the more trees are planted. This is a process that must be renewed each year.
Total Window Cleaning and Home Services Ltd. is happy to have taken this proactive step in becoming green. This recent step ensures that their commitment to the environment is continual in nature. When asked about the company's plans to go Green, CEO Hayden Hughes recently commented: "We're happy to be zero-carbon as of this year. In doing so, we've switched to 100% post-consumer recycled material for all of advertising and promotional needs. We're confident in the example we're setting for the larger business community and we are happy to be Vancouver's first Green home maintenance company."
Although industry leaders by no means, Total Window Cleaning is a fast growing company with humble beginnings. They started as a student based business and are now a rapidly expanding force within the eco-friendly home maintenance market. Given the current interest in "green business", it remains to be seen whether or not this bubble will burst or not. However, bubble or not, Total Window Cleaning is a step in the right direction. Here's to hoping.