Mandaue City, Pilipinas (PressExposure) March 29, 2012 -- The power of video marketing is undeniably dominant in most online marketing circles to date. This media alone can make any novice presentation a phenomenal hit in a split second. With that, YouTube (YT) has been dominantly ruling the video market today, where people go to when they want to watch something. Not only can it make online celebrities famous, they also become influential, their drawing power unstoppable.
Several YouTube sensations are now in demand within the U.S. talk show circuit, magazines, memorabilia shops, aside from a nonstop heaping of offers from corporate endorsers. Credit that to their newly found fame, a foregone conclusion anyone can draw from, is the capacity of videos to be an effective tool in any online marketing strategy with proven remarkable effects.
Why Use Videos?
1) Videos are more straight-forward. They capture an audience's attention span much longer than reading, present higher memory-recall which remains blueprinted in the mind, exactly what online marketing strategies are all about. Besides, people have greater tendency to finish what they have started to watch.
2) Entertainment is the key element in online marketing. Watching videos is far more entertaining than reading. Have you ever heard of "video goes viral"? One video can have a million hits in twenty-four hours. This is solid proof of how powerful videos are in any online marketing strategy.
3) Videos increases rankings once shared because they are visually optimized with robust texts in titles and descriptions.
4) How videos build credibility within online marketing strategies is that the audience feels like they know who they are talking to. They hear the voice; they see the actual movements and the gestures. These are absent in plain reading. Imagination is used in reading to create pictures in the mind, but videos hand in everything to the audience, which is more potent.
5) Making promotional videos or video blogs a.k.a. "vlogs" builds one a social persona - Who is who in this market? What does it want to represent? Framing one's social persona thru videos, thus channeling a message appears more direct, engaged and of course, marketable.
As a widely recognized leading provider of online marketing services in the Philippines, among other web-based business solutions, including web hosting, web design and development, web programming, SEO services and I.T. outsourcing in its business spectrum, PhilWebServices Global Solutions Inc. holds the portfolio of over 700 clients in numerous geographical locations across the globe including USA, Australia, Canada, France, UAE, IRAQ, Saudi Arabia, Denmark, and HongKong.
As part of it's goals, the aim is to give clientele quality services through the best practices, manpower, products and technology available. Contact can be made through their website at: http://www.philwebservices.com and their toll free hotline: 1-800-605-9543. PhilWebServices Global Solutions Inc. is a valued partner in online marketing services.