Hoboken, New Jersey (PressExposure) May 10, 2012 -- V's Barbershop®, the authentic and original barbershop experience that caters to men and boys, is set to open their doors May 2012 in Hoboken, NJ. The newly renovated space is located at 1114 Washington Street between M&P Biancamano and Giorgio Pasticceria Italiana.
V's Hoboken location will house a five-chair barbershop with renovated vintage Koken chairs and traditional services such as shoe shines and hot lather shaves. "Walking into V's Barbershop will feel incredibly nostalgic", said Jim Valenzuela, V's Barbershop Founder and CEO. "There's a long galley ahead of you, with our signature checkerboard flooring. In the shoeshine chair, sits a gentleman with his pant legs rolled up, bantering with the shoeshine attendant. Waiting in hard wood chairs are men and their sons, reading about the latest game or how to become a better football player. On the walls behind them, are authentic pictures of iconic sports heroes. And in the authentic Koken barbering chair is a man, receiving a first-class haircut from a professionally trained barber - prodding one another about what's just been said on the television. This is his place. It's his barber. It's his chair - in his neighborhood. V's is his place."
At V's Barbershop, a haircut is ritual, a nostalgic experience harkening back to a simpler day when men gathered at the corner barbershop to discuss everything from business, to sports, to current events. V's brings back the old-time barbershop where Dad or Grandpa took you when you were a kid. A dozen years ago, most of them had vanished. However, V's Barbershop restored the concept by blending old-time charm with a contemporary twist in a unique, upscale environment designed for today's distinguished gentleman and young lad. From the real Koken barber chairs (circa 1950s) and flat-screen televisions to great haircuts and hot lather shaves with a straight-edge razor, V's Barbershop is the premier authentic, upscale barbershop in the nation. V's barbers provide both traditional, short haircuts, as well as contemporary and trendy styles.
V's Barbershop, Hoboken is owned by New Jersey native Jamie Emma and marks the old-fashioned shops 17th location to open nationwide and celebrates the opening of the first V's Barbershop in New Jersey. Jamie's relationship with V's Barbershop began in February of 2010 while visiting his in-laws in Arizona. "I walked in and felt like I entered a black and white movie. It's the kind of place you imagine when you hear old-fashioned barbershop, but in reality is hard to find. Then I sat down in the chair and the experience went to a whole other level. It's more than just a haircut or shave, it's a truly enjoyable and addicting experience. With its authenticity and nostalgic yet modern feel, it was obvious that V's Barbershop belongs in Hoboken." Jamie goes on to say that he knows the location will serve as a gathering spot for regulars and neighbors to talk sports while watching the game on the flat screen TV and generally serve as the local "go-to" location where fathers and sons can bond. "We want that father and son experience," Jamie said. "This is where a son will feel like a boy among men."
At V's Barbershop, a freshly shined pair of shoes isn't a special occasion, it's a way of life and a mark of the exceptionally groomed man. A unique service that Jamie is proud to offer within the barbershop is a true, complementary, shoeshine experience with every haircut. Nothing says success or makes you feel on top of your game as a freshly shined pair of shoes. "There was a time not so long ago when no self- respecting man would step outside with a scuff on his shoe", Jamie said. Well, how times have changed...except at V's Barbershop. V's upholds the values and grooming of one of America's greatest generations. V's also offers a shoeshine as a stand-alone service for just a small drop off fee.
The new Hoboken V's Barbershop will be open Monday through Friday from 8 a.m. to 8 p.m and Saturdays from 9 a.m. to 6 p.m. Don't have time to wait, V's Barbershop accepts appointments Monday through Friday. Haircuts for men start at $25 with reduced rates for children and Seniors' as well as officers in the Police and Fire Departments and our national heroes, United States Veterans and active military personnel. The barbershop will also offer reduced rates to father and son combinations of all ages when visiting together for services. V's services include, men's and boy's haircuts, hot lather shaves, facial and face massage, beard and moustache trims and, of course, shoe shining services. Repeat V's customers in need of a clean-up can stop by the barbershop and have the back of their necks shaved free of charge.
V's Barbershop also offers specialty packages such as The Works and The Whole Deal offering a combination of multiple services. Getting married, let V's Barbershop give you and your groomsmen a specialty package that includes haircuts, straight razor shaves, shoe shines and cigars.
Since 1999, V's Barbershop has captured the timeless, authentic barbershop experience by combining a rich mix of modern amenities and classic style. V's Barbershop is committed to providing the Hoboken community with an environment where getting a great haircut or a traditional hot-lather shave also means building great memories for men and their sons. "We are excited to become an integral part of the [Hoboken] community where men will be able to enjoy the traditional father-son barbershop experience at an affordable price", explains Jim Valenzuela. "We plan on being here for a long time and becoming part of the community."
For more information about V's Barbershop or its franchise opportunities, please visit the company website at http://vbarbershop.com or call (602) 414-4800.
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