Wokingham, United Kingdom (PressExposure) August 28, 2009 -- Yakult is a world leader in the field of probiotics . With over 70 years of expertise in the field of probiotics, Yakult have studied and understood the importance of good digestive health and the role it plays in keeping the rest of the body healthy. Yakult is now available in 31 different countries, across 5 continents. Recently Yakult have launched a brand new TV campaign in the UK and redesigned their website to match the new image on the advert.
The new website incorporates a brand new recipes section and a latest news feature to give Yakult more ways to spread their message of the importance of good digestive health and how to help keep your gut happy. Users are also able to sign up for regular newsletters and read health plans so they can keep up to date on all things Yakult and gut health.
Drinking one Yakult per day can help to maintain a healthy gut and in turn support your natural defences. With the majority of the immune system located in the gut, it is important that a well balanced lifestyle and diet are part of your daily routine. This will help ensure you have healthy gut flora which is where Yakult helps support your own good bacteria.
The new website is extremely simple to use, allowing users to quickly find the new recipes or health plans which can help them to support their good bacteria. With the redesign Yakult have vamped up the website to incorporate some bright new colours and Web2.0 aspects. The design team have definitely taken the latest trends into consideration when designing the homepage, it includes subtle gradients to enhance colours and help the banners to stand off the page. The background colours on the website give a fresh new image and this fits perfectly with the new TV advert and brand that Yakult are projecting.
The site design co-insides with the new television campaign promoting a message for more people to listen to their gut. Often people forget the importance of good gut health and the new campaign aims to bring consumer focus to the role of the gut and it's importance.
Check out the Yakult website for healthy recipe ideas for your whole family, these recipes may be low in fat but they're not in low in flavour. Eating well and exercising regularly is key for a healthy lifestyle, and happy gut.