WebDAM Launches API to Provide Easy Digital Asset Management Integration for Apps

San Mateo, California (PressExposure) January 25, 2012 -- WebDAM Solutions, the leader in digital asset management (DAM) in the cloud, today announced the public release of its REST API. Known for revolutionizing the way marketing and creative teams manage, control, archive, search and share digital files, WebDAM is proud to publicly offer this API to its customers and developers.

"As a cloud-based platform, WebDAM has always been focused on making it extremely easy for marketing and communications teams to manage and share creative collateral. The WebDAM API takes that a step further," says Steve Rabkin, CEO and Co-Founder of WebDAM. "Our API and platform allows customers to quickly accomplish things that were once impossible. We are excited to see what our customers and outside developers do with it."

With the REST API, developers can extend digital asset management functionality. Photos, artwork, sales presentations, videos and audio can now be professionally managed while seamlessly accessed by systems such as web content management (WCM), content management systems (CMS), customer relationship management (CRM), project management systems and more. The possibilities are endless. Whether for internal or public-facing plug-ins, this API allows developers to streamline creative workflows and customize systems.

"Utilizing WebDAM's API allows us to extend the product to integrate with our existing production environment while still taking advantage of all features WebDAM has to offer. A win, win for all stakeholders involved." said Dan Hoffman, Director, Web Services at American College of Physicians.

Over the past year, working with customers across industries like high-tech, higher education, manufacturing and non-profit, WebDAM developed and tested the API to fulfill common and unique integration needs. The public launch of the REST API allows access to everyone, creating limitless possibilities.

"We are very excited to use the WebDAM API to create automated and seamless environments between managing our media files in WebDAM and running our interactive USEF Network website," said Kathy Knill Meyer, Sr. VP of Marketing at the United States Equestrian Federation. "As a National Governing Body, USEF is constantly growing with more and more images and videos. WebDAM has allowed us to easily grow by providing features that increase efficiency and put us at the forefront of technology."

WebDAM functionality will now go much further - the extent of that depends only on the imagination of the developers using the REST API. The WebDAM API is now available to all WebDAM customers as an add-on subscription. To learn more, go to http://developers.webdamsolutions.com/api/

About WebDAM Solutions

WebDAM Solutions is a leader in digital asset management, revolutionizing the way companies manage and share digital media. Our flagship application, WebDAM, provides marketing and creative teams with online tools for managing, sharing, searching, retrieving, and distributing creative collateral in the cloud. WebDAM has been implemented across industries such as higher education, nonprofit, high-tech, healthcare, travel and tourism, manufacturing and government. For more information, visit http://www.webdamsolutions.com

Media Contact:
Melissa Kelly, Marketing Coordinator - 415.329.5517, mkelly(at)webdamsolutions(dot)com

Press Release Source: http://PressExposure.com/PR/WebDAM_Solutions.html

Press Release Submitted On: January 25, 2012 at 1:06 pm
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