1552 Goldcliff Circle Washington, DC (PressExposure) May 11, 2009 -- Web Design has come a long way from being just about design to all about marketing. Of course even back then websites were used to market products and services thatâs why people were willing to pay good money for one. But those days are long gone since only having a website isnât enough. Today, you need to have a whole internet marketing campaign to have an effective impact on your target market.
Companies like this Los Angeles web design company, Crest Media Inc., say that most of their clients are opting for the whole internet marketing campaign rather than just going only for the web design aspect of the project. This makes a whole lot of sense because what good will a website be if no one will be able to find it. If youâre wondering how an internet marketing campaign is, itâs all about making your website stand out from the rest even if someone doesnât know it.
Internet marketing campaigns is composed of many parts but a large part is focused on SEO or search engine optimization since 95 percent or so of the traffic directed to any website comes from search engines. And if you consider that internet users have higher regard for the top three websites shown in their search results then this makes being on top all the more important.
The web design aspect isnât completely separate from the marketing. The web design should complement the content like it always has but now you have to consider other advances like having a newsletter, doing RSS feeds and such to further increase your reach into the market. Everything in the web design should be geared toward marketing the product for present and future projects.
Thatâs how the web design industry is coping with the changing times and I can see that there will be more in store for this industry. If you want to see how this Los Angeles web design company has evolved to meet the needs of the current online industries, I suggest you visit their website at http://www.crestmediainc.com and learn from what theyâve done.