Nashville, TN (PressExposure) March 18, 2011 -- Industry leader and 13-yr veteran of the network marketing/MLM industry, Alan Cosens, has just released a new training course which is a bit different from what has been flooding the market lately. In a niche overwhelmed with new products which are mostly tools and automation software designed to entice the visitor into buying based on the idea that the product will totally automate their income, or even yield riches by simply clicking one's mouse, the new "What Is MLM? The Fundamentals Of Network Marketing" course is an undercut to the mechanics which most participants within this industry are involved.
The "What Is MLM?" course provides practical and relevant answers and truths to explain why so many of these new systems, automation, software, and various other gimmicks just do not work for the average network marketer.
This new audio course is a conceptual one and deals with the principles and axioms that are essential to making any system work for you. In eleven parts this course covers such vital concepts and the willingness and ability to help and to be helped, how to increase your control in your business, The Catch 22 Of Network Marketing, The Rules Of Network Marketing.
"Break these rules and you will fail", said Alan Cosens when recently asked about this chapter. Alan went on to explain, "I really wanted to call the course, 'Why You Stink At Network Marketing And How To Fix It Starting Today, Guaranteed', but that was just a bit too long and didn't quite fit on the promotional materials as well, so most people will see just the 'What Is MLM? - The Fundamentals...' as a tag-line. I realized many years ago that there were certain fundamental concepts that, if a guy didn't fully grasp, it didn't matter what else he did, he would not get the results he was looking for. I see this all over the industry today, especially with all the hype about internet marketing and all the training courses out there. Most of these guys, especially the newbies are going in at way too steep of a gradient and trying to brand themselves and use various marketing automation but they have not yet learned the fundamental principles necessary to make those things work. So they go in and invest a bunch of money and they are missing the fundamentals and they fail. I hate to see this happen and it was so clear to me why this was. That is why I decided to put this course together."
The "What Is MLM?" course may just be the missing piece of the puzzle for a great many network marketers who have been having a hard time. It is designed to be a resource that can be listened to again and again for the purpose of really engraining the concepts for the student. A person working in this industry who feels that they are right on the edge of making something happen for themselves only to discover that the results are falling short each time may very well have some really big "Ah ha!" moments as they go through this material. "I really believe that someone who needs help with this type of business can come out the other end with a new and more capable perspective on things, and with a higher level of understanding about what this business is really about so that they can get things done", said the author.
There are two sample chapters of the "What Is MLM? The Fundamentals Of Network Marketing" course available for a limited time on the author's blog.