Las Vegas, NV (PressExposure) October 22, 2009 -- "What You Know Is Worth More Than You Know!â¢" the how-to guide on infopreneuring and no-cost/low-cost marketing by Melanie R. Jordan, which the author refers to as "The Gift Of Empowerment" is available 24/7 at WhatYouKnowIsWorthMoreBook.com and all major online book retailers. It's an empowering holiday gift idea that avoids regifting, and can have a life-long positive impact on its recipient long after this holiday season is over.
"During The Great Recession, it is more important than ever for individuals to feel empowered to take control of their livelihoods so that no layoff, downsizing or furlough or business failure can ever disrupt their lives," according to author Melanie Jordan. "What You Know Is Worth More Than You Know!" gives everyone a blueprint for their "Plan B" with its empowering message that "everyone knows something that's worth something to othersâ¢."
Six-time author Melanie Jordan, Everybody's Infopreneur Coach, with 20+ years of marketing experience and a decade in the creation and marketing of information products and services, is living proof of the value of having a "Plan B" alternative to the traditional workforce. As Melanie Jordan shares, "the first time I was laid off from my VP of Marketing job for one of the country's largest banks, it rocked my world; the second time it happened, it didn't phase me because I had been working my infopreneuring Plan B. I took my sideline business full-time and haven't looked back."
Infopreneuring is an empowering way to leverage one's unique knowledge--from a hobby, life experience or one's professional expertise--by creating a line of original content information products and services that teach others what they know in all the different ways that someone would value learning (written, audio, video, interactive or some combination of all of these). It is a flexible business that one can do as a sideline to their current employment or business, or as a standalone start-up at little to no cost thanks to all the free and low-cost, simple-to-use technology available via the internet.
"Infopreneuring is an opportunity to be in total control of your own destiny, because your ability to earn a living is limited only by your personal drive and your knowledge, and no one can ever take that away from you," added Ms. Jordan, the creative mind behind 326-page "What You Know Is Worth More Than You Know!"
Melanie Jordan offers a free 60-minute author interview teleseminar where she is interviewed by fellow entrepreneur and author David Mathison of "Be The Media", and shares her story and how "What You Know Is Worth More Than You Know!" came to be, as well as a free 3-chapter book excerpt 24/7 at WhatYouKnowIsWorthMoreBook.com.
What You Know Is Worth More Than You Know!â¢ ISBN 978-1-60145-915-2 (a.k.a. "The Gift Of Empowerment") is available 24/7 at WhatYouKnowIsWorthMoreBook.com as well as Amazon.com and all major online book retailers.