Long Island, NY (PressExposure) January 09, 2008 -- The new web based service shows thirty-second clips, which are displayed full screen. The company promises to monetarily compensate its members in exchange for viewing advertisements.
"Before Whip Hand people had to create videos with a viral appeal. We simply offer the opportunity to purchase guaranteed exposure," said Jacquelyn Haley, CEO of Whip Hand. Haley claims that users must view an ad in order to interact with it, ensuring that it will be seen.
According to the company's website, advertisers set their own price, and decide how much compensation to offer viewers. The viewers of the advertisements then, in turn, decide how much their time is worth.
Whip Hand's service puts a new spin on traditional "get paid to watch advertising" business models. Whip Hand's user-to-advertisement interaction, coupled with its proprietary security technology promises to appease online advertisers. At the same time, members of the website should enjoy being paid for their time. This win-win approach to online marketing may be the next big thing to hit the online advertising arena this year.