Anvato Powers Journal Broadcast Group Live Video Editing

Mountain View, CA (PressExposure) March 29, 2012 -- Anvato Inc. ( ), the only video platform that combines live and on-demand video publishing, distribution and monetization in broadcast quality, today announced it has signed Journal Broadcast Group of Milwaukee, Wisconsin, a successful operator of 14 television stations and 33 radio stations stretching from Florida to California.

Journal Broadcast is already realizing the benefits of using the Anvato's Live Capture Editor to create clips in near real-time, from all of Journal's local television broadcasts.

"Anvato makes publishing video to our multi-platform properties easier and faster than ever before," said Michael Gay, Vice President of Interactive Media for Journal. "Our stations are using Anvato's tool to publish within moments of video airing in broadcast. The HD capture enables the quality of the video to be exceptional on our sites, on mobile devices, and in our syndication outlets. Plus, because Anvato is web-based, we can have editors generate and publish those clips from anywhere."

Live Capture boxes installed at local stations allow Journal's content producers to capture high definition video directly from live broadcast signals. Journal video editors are able to access the video feed remotely, through a browser, to cut out and edit video clips such as TV shows, or news reports.

"It is about creating premium inventory faster and more effectively from live broadcasts," said Anvato CEO Alper Turgut. "Broadcast cue tones, combined with Anvato's computer vision based video fingerprint called Anvato Perceptual Signature™, infallibly detect scene and context changes to automatically segment the live broadcast stream. Editors can cut clips and fine-tune under a minute."

Anvato's Auto-Segmenter tool utilizes computer vision to locate television commercials and remove them from the clip in one click. The resulting clip is free of commercials, ready to be monetized for the web. Other productivity features include closed-caption navigation, and automatic clip meta-data population based on electronic program guides.

Anvato has been an innovator in video. It is the recipient of the Frost & Sullivan Global Innovation Award in Online Video with customers such as Univision, Journal Broadcast Group and Endplay.

About Journal Broadcast Group:

Journal Broadcast Group owns and operates 33 radio stations and 13 television stations in 12 states and operates an additional television station under a local marketing agreement. Headquartered in Milwaukee, Wisconsin, it is the broadcast business of Journal Communications Inc., a diversified media company with operations in publishing, radio and television broadcasting, and interactive media.

About Anvato:

An innovator in broadcast-to-online video, Anvato ( ) is the only video platform that combines live and on-demand video publishing, distribution, and monetization in broadcast quality. Our solution includes broadcast-specific modules such as live editing of broadcast streams, and live broadcast capture. Anvato automatically identifies television commercials and replaces them with audience-targeted advertising to achieve superior monetization revenue, both for web and mobile. Anvato applications include: Live broadcast capture, live video editing, live streaming, video syndication, monetization, TV Everywhere and video analytics and reporting.

Anvato maintains a world-class R&D team in Mountain View, CA, and its products incorporate patented Perceptual Signature™video fingerprint technology. It is the recipient of the Frost & Sullivan Global Innovation Award in Online Video. Its customers include Univision, Journal Broadcast Group and Endplay.

Victor Cruz, for Anvato
Principal, MediaPR

For Journal Broadcast Group
Jim Thomas
VP, Marketing and Programming

About Inc

Victor Cruz, Principal Inc
465 N. Whisman Road, Suite 600
Mountain View, CA 94043

Press Release Source:

Press Release Submitted On: March 29, 2012 at 8:10 am
This article has been viewed 20700 time(s).