Author Celebrates 30th Anniversary Of Book With 24-Hr Global Twitter Idea Party

New York, NY (PressExposure) March 26, 2009 -- Barbara Sher is a NY Times bestselling author who was on major shows (Oprah, The Today Show, etc.) with many of her books, but the first one, WISHCRAFT, which has never been out of print since it was first published in 1989, is celebrating the publication of its 30th anniversary today, Mar 24, 2009.

To celebrate, Sher did something that has never been done before: using Twitter in a completely new way, she set up a 24-hour Twitter Idea Party, designed to help everyone and anyone's dream come true.

Nothing was for sale; even WISHCRAFT wasn't mentioned during this world-wide brainstorming, just people calling in their wishes and obstacles -- some needed a job, some wanted to turn their passions into income-producing careers, some wanted to move to Australia -- the dreams were as varied as the people who sent their 140-character messages via Twitter. And they got answers.

Dreams were launched. The pace was amazing. And the use of Twitter was brand new. Sher turned it from casual greetings between friends to a huge networking machine focused on finding solutions for everyone who asked.

And what happened was astonishing. One woman said, "I can't catch my breath! I'll call you Monday!" to someone who directed her to a contact in her town. You can see some of this on Twitter by searching #ideaparty. You can find the wishes and obstacles by searching #W/O and you can find some of the solutions if you search Dream Launched!!

(And the Twitter Idea Party continues every Thursday from noon to midnight at #ideaparty.)

All this to celebrate WISHCRAFT, in which Sher' introduced the world to her early version of Idea Parties -- 'brainstorming/barn-raising' and has been rewarded by sales topping a million copies in a dozen countries around the world.

You can find out everything you need to know at the special website Sher set up for this new edition and 30th anniversary celebration. It's worth looking at:

At the blog at you'll find some amazing stories sent in by WISHCRAFT readers.

You'll read a letter handed to her at a workshop from a man who hadn't had $6 to attend a performance of a symphony at Lincoln Center - and 8 years later was not only the manager of the orchestra, he'd had 3 of his original compositions performed by by it. WISHCRAFT inspired him to offer to usher at the performance when he was too broke to buy a ticket.

You'll read the letter from a woman who said she was *always too old* to become a dancer believing over and over again that she had missed her chance to study ballet, who became a ballerina at age 42 after reading WISHCRAFT.

Then there's the day Barbara held the first copy of WISHCRAFT in her hands. Dazed and overwhelmed, she carried the book with her to a bench in Central Park just to look at it, and almost was mugged by a group of boys -- until they misread the title and ran away!

You can contact Caitlin Kunfeldt at Random House above. Or you can contact Barbara Sher directly by calling 212-222-6973 or 631-974-5039 or sending an email to

About Random House/Ballantine

Barbara Sher

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Press Release Submitted On: March 25, 2009 at 11:39 am
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