AutoTex PINK Joins with Sarah Fisher to Fight Breast Cancer

Belmar, NJ (PressExposure) October 08, 2009 -- AutoTex PINK, one of the nation's leading global suppliers of windshield wipers and a division of WEXCO Industries, a certified WBENC (Women's Business Enterprise National Council) company, has joined Sarah Fisher in the fight against breast cancer as an official sponsor of Sarah Fisher Racing (SFR).

In addition to sporting AutoTex PINK windshield wipers on her new pink Honda-powered Dallara race car, Fisher will also wear a pink firesuit and matching pink helmet during her Firestone 300 race at Homestead-Miami Speedway in Miami, Florida in honor of National Breast Cancer Month.

“Sarah Fisher is a champion both on and off the track,” says Paula Lombard, AutoTex PINK president. “We are proud to sponsor her competitive efforts as well as her ongoing commitment to create greater awareness for breast cancer-related issues and drive the fundraising that will hopefully one day eradicate this disease.”

“AutoTex PINK is a perfect partner,” added Fisher. “It’s not just their name that goes along with our pink project; this company is really committed to the cause.”

In the coming weeks, Fisher will also team with AutoTex PINK on the development of a new promotional video as well as appear in print materials highlighting her partnership with AutoTex PINK at the Automotive Aftermarket Products Expo (AAPEX) to be held November 3 – 5 in Las Vegas Nevada. During the course of the event, Fisher, who has been voted “Most Popular Driver” on four separate occasions, will hold an autograph session at AAPEX to support her new partner.

AutoTex PINK is now also offering a 20 percent introductory discount on all online purchases at, made during the month of October to celebrate Breast Cancer Awareness month. In its ongoing effort to “Wipe Out Breast Cancer,” AutoTex PINK donates 10 percent of each windshield wiper sale to the National Breast Cancer Foundation (NBCF).

The leading windshield wiper company carries a full-line of traditional metal frame wipers as well as the new frameless style wipers found on many newer model vehicles. These high-performance wipers are designed to fit more than 98 percent of the vehicles on the road today.

In addition, AutoTex PINK, a women-owned and created business, strives to empower women drivers by offering detailed information on car care basics and driving tips at They also supply social networking opportunities to women seeking to discuss automotive interests and issues at

For more information on AutoTex PINK and to help “Wipe Out Breast Cancer,” please visit or call1-800-692-3962. You can also follow AutoTex PINK on Twitter at and/or Facebook at

About Sarah Fisher Racing (SFR) Sarah Fisher Racing (SFR) is an auto racing team that competes in the IndyCar Series, founded by IndyCar Series veteran racer, Sarah Fisher. Fisher announced plans to become the IndyCar Series first female owner/driver and the youngest team owner on February 27, 2008, at Homestead-Miami Speedway alongside her father-in-law and Team Co-Owner, John O’Gara. The team will compete in at least six IndyCar Series events in 2009, which includes the Indianapolis 500 with backing from Dollar General Stores. For more information, please visit Sarah Fisher Racing online at

About AutoTex PINK AutoTex PINK is sponsored by WEXCO Industries, Inc., a certified WBENC (Women's Business Enterprise National Council) company that is one of the nation's leading global suppliers of OEM quality windshield wipers, auto parts and accessories.

About Excelerated Performance

Excelerated Performance
P.O. Box 1024 | Belmar, NJ 07719

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Press Release Submitted On: October 08, 2009 at 11:30 am
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