Bling Queen Fashionz Fights Against the Corporate Mafia in Vegas

Las Vegas, Nevada (PressExposure) February 22, 2009 -- After 25 years in the wholesale fashion jewelry trade, sales were dropping dramatically due to major Hotel & Casino corporate decisions to lay off experienced buyers and hiring untrained replacements that usually do not bother (or don’t know how!) to read vendors’ historical sales reports to review and understand past buying patterns and merchandise performance: this results in even higher losses on both sides.

Ms. De Chiricco, a savvy business woman, saw the changes coming and is steering the reins towards an affordable yet glamorous site: [] where you’ll pay only a fraction of the highway robbery prices many retailers charge. She claims she has seen previously successful retail stores in the casinos change their look and make dramatic changes, only to see their sales decline. Such decisions are made by corporate pencil pushers for the only purpose of justifying their job and paycheck. The cost of that faulty strategy is the inevitable elimination of experienced buyers and their replacements buying more and more from China, which leaves the manufacturing business in Providence, Rhode Island, a virtual ghost town, with nothing left to do but to close down.   Ms. De Chiricco says, "we must be proactive and be agents of our own change if we hope to survive this dire economic climate."

About is a high-end fashion jewelry site with a flash of luxury gifts at affordable prices. What makes this company really unique is the owner, Ms. Anna De Chiricco. She is innovative and always involved in many upscale events ranging from charity work to the entertainment related industry. A woman who loves to change the many hats she wears. She is unpredictable. She is the Bling Queen.

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Press Release Submitted On: February 20, 2009 at 5:15 pm
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