London, United Kingdom (PressExposure) February 13, 2009 -- US Government contract supplier Absolute Steel has taken the green route in their new marketing campaign
Steel building manufacturer Absolute Steel has redesigned its marketing campaign to highlight the environmentally friendly aspects of its products. The company has also modernized their internal software technologies to make the company more efficient. These changes come at an opportune moment for the companyâs customers during the current economic meltdown.
Absolute Steel went online in 2001 and has recently planned to refocus their marketing efforts towards the environmentally friendly aspects that make the companyâs building green structures so pertinent to these times. All of their products are made from materials requiring no maintenance such as painting or using pesticides which can release harmful contaminants into the atmosphere. The buildings also consist of 67% recycled and 100% renewable materials so that when their economic use is over they are recyclable, rather than going to a landfill.
"Weâve been so busy creating our system for customers looking for value that weâve never focused on the environmental benefits that our system already offers" says company founder and CEO, Dean Thomas. "Itâs not often that the consumer can be cost effective and environmentally conscious simultaneously and especially not during an economic meltdown, yet Absolute Steel has been offering that for years"
Absolute Steel is an official government contract supplier and its structures are in use by all branches of the US Armed Forces as well as all over North America. Made from galvanized steel, the building green structures use a minimum of modular components and assembly can be accomplished by unskilled labor with common tools. The buildings, a breakthrough in construction simplicity, are also well known for their ease of transportation, durability in all weathers, low capital outlay and of course environmentally friendly features.
One of the United Statesâ leading steel building manufacturers, Absolute Steel, has announced its unique level of environmentally friendly materials and construction techniques in light of recent information released about global warming and of the imminent economic meltdown. The new marketing campaign aims to bring customers who are looking for quality, ease of construction and the 100% ability for the consumer who wants to be building green.
For more information about Absolute Steel, visit: http://www.youtube.com/watch?v=Et5Y0KNj8XE