Burlington, Ontario Canada (PressExposure) May 29, 2011 -- RCC Graphic Designs (RCCGD), a design and marketing company based in Burlington, last week launched a new website to advertise their services. The new website design reflects the company's need to meet the demands of their recent growth by featuring a simple, accessible layout with bright colours, user-friendly navigation and comprehensive information.
Design and Marketing Services from RCC Graphic Designs
The site's homepage features a slideshow of images advertising the company's main services: web design, content editing, and brand development. A short description of the company on the homepage also outlines its 15 years in existence and its expertise in corporate communications and effective business and brand marketing strategies.
The "About Us" tab gives a brief history of the company, a list of members of the creative team and their job descriptions, and, in essence, a succinct mission and vision statement that outlines the company's main objectives.
Website Branding and Marketing
The website's tabs offer further information on each individual service. Under the heading "Branding and Marketing Solutions" is a breakdown of what the company can provide businesses looking to market and promote their products and services. As part of these "Branding and Marketing Solutions," RCCGD promises to become familiar with their client's business and gain a deep understanding of how they operate and what they want to accomplish.
"Logo Design: Building Your Corporate Identity" describes how the company approaches designing logos, incorporating the importance of establishing a unique corporate identity, which entails an easily recognizable design that appeals to target audiences.
"Website Design & Development" describes the marketing strategy behind having an accessible and unique website design and how it can establish a positive impression of a business. RCCGD also promises to research the websites of competition, and build a successful website no matter what kind of products or services are offered.
The "Print and Publications" tab outlines the ways RCCGD can work with a company that uses print materials as part of their marketing technique: they offer publication review, design and rewriting. The section also communicates how RCCGD can take a print publication and make it easily translatable to the web.
"Marketing and Communications" shows potential clients how social media, email and search engine marketing is incorporated into their website design. This section outlines how the company will develop a branding strategy for their clients' businesses, creating and managing social media accounts for the business, and establishing effective search engine optimization (SEO) for the website they design.
These sections offer galleries of samples and a contact form, number or link that allows viewers to quickly access more information. There is also a detailed "Contact Us" tab, and a tab that links to the company's blog, on which owner and creative director Rommel C. Caibal posts items of inspiration related to e-commerce and marketing.
RCC Graphic Designs itself incorporates its own cornerstones of effective online marketing strategies - offering a side panel of links to their social media sites, providing a contact form at the bottom of each page, and advertising a 15-day trial design offer as a sidebar to certain pages.
Learn More About Web Marketing
Go to the new RCC Graphic Designs website to see the redesign for yourself and learn more about how to use their design and marketing service.