Ciniva Snaps Back to Reality with Search Engine Marketing and Web Design for Tanners Point Reality TV Show

Virginia Beach, Virginia (PressExposure) April 24, 2009 -- Venturing into the reality TV realm for the first time, internet marketing and Virginia Beach web design firm Ciniva Systems has recently crafted the online interactive website for the award winning Tanners Point reality TV show. Filmed in Hampton Roads, Tanners Point has attracted a large local following and this audience now has an official outlet to share opinions, thoughts, and media surrounding the reality TV show.

Produced by local media company Rex Motion Media, and set in the fast-paced tanning salons of Sunday’s Blue Box Tanning Resorts, Tanners Point has attracted a loyal audience from the three episodes it has aired so far on Cox Channel 11 in Hampton Roads. This audience is coming to the website to enthusiastically share their opinions about the show and converse with the producers and cast. Driving the audience to the website is an intricate search engine marketing campaign managed by Ciniva Systems’ SEO division.

Having already won three awards at the New York International Independent Film and Video Festival (NYIIFVF), Tanners Point is quickly becoming a favorite TV show among local residents and critics alike. Dennis Ligon, owner of Sunday’s Blue Box Tanning Resorts and star of the show, recalls contacting Ciniva Systems to design the website and handle online marketing for the show. “I knew the show would be huge, and we had to have an equally amazing website to let the fans interact with the cast and producers, show video and photos, and provide updates to the fans.”

Ethan Martin, an executive producer of Tanners Point, comments that, “the website took off just as fast as the show did. The interactive blog format allows fans to become a part of the community and feel engaged even when the show isn’t on TV.” The Wordpress powered site is the perfect platform for discussion of the show’s episodes, posting pictures and video, and allowing the public to become part of the local reality experience.

The Tanners Point website, at [], is being promoted by Ciniva’s internet marketing team using search engine optimization, social media marketing, and viral marketing efforts across the web. Check out the fourth episode of Tanners Point on Sunday, April 26 at 10 p.m. on Cox Channel 11 and visit the website for sneak peeks.

About Ciniva Systems

Ciniva Systems
Founded in 1998, Ciniva Systems is an internet marketing, web design, and site hosting company located in Virginia Beach, Virginia. They have designed over 450 websites and currently manage search marketing campaigns for many businesses, non-profits, and government organizations across the United States.

Sunday's Blue Box Tanning Resorts
With 10 locations around Hampton Roads, a unique business model that puts the customer first, and the highest quality tanning equipment in the region, it's no wonder that the people of Hampton Roads have voted Sunday's Blue Box Tanning Resorts as the "Best Tanning Salon in Hampton Roads" for 17 years straight.

Rex Motion Media
REX is a leading-edge creative team and advertising agency. They specialize in producing distinctive digital multimedia for broadcast, web and mobile distribution. Whether it's a short-form commercial or a long-form program, REX delivers powerful on-air, online and on-hip production, presentation and promotion.

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Press Release Submitted On: April 24, 2009 at 12:57 pm
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