Agoura Hills, California (PressExposure) March 17, 2008 -- Calling it âthe next evolution in color printing technologyâ, Color Printing Pros unveiled âWow Factor Color Metallicsâ to its line of Wow Factor services. This new technique allows single or multiple metallic colors to be used in addition to the 4 color or full color printing process. According to Color Printing Pros President Fred Aronowitz, this adds significant new options for creating advertising, sales and marketing literature that will separates your company from its competitors and really gets noticed.
Color Printing Pros is offering this online gang run printing service on its web site, http://www.colorprintingpros.com. âThis state of the art new process is very easy to use with turn around time in 5 to 7 working days, it is also very affordable.â the company spokesperson stated.
âImagine the possibilities you can create by adding metallic silver, gold, bronze and/ or brass effects as well as hundreds of other metallic colors to your design tool box,â President Fred Aronowitz commented.
Metallic inks are not new, they have been around for many years. The problem was that using them required very custom printing at very high prices. Its limitation was that you had to select only one metallic color. What is new is that this process now uses metallic silver as a base 5th color. Using the standard color printing cmyk process and tinting a silver base into hundreds of metallic colors is a big leap forward.
Itâs a great advantage for the customer to have the ability to use this process on a gang run. Costs are split by all those that participate. The expensive costs of make ready is shared. You only pay for the space you use on the press.
Another feature is how easy it is to create since so many people are familiar with and use Photoshoptm to create their design. Using Photoshop, you create the project as you normally would for traditional full color printing and then make a mask where you want the metallic colors. It is that simple and a full set of easy to follow instructions is available at: [http://www.colorprintingpros.com/howtometallics.php].
Wow Factor Colored Metallics can give a small or medium size company the ability to develop a unique look which can help them to compete and level the playing field in their favor. It may even tip the playing field in their favor since very few printers presently have this option. For use in direct mail, it can draw attention to your card, brochure or flyer and get you noticed.