Lakewood, NJ (PressExposure) November 12, 2009 -- Component Hardware Group (CHG), the leading designer, manufacturer and distributor of premium plumbing and hardware products for commercial, foodservice, institutional and healthcare applications, is pleased to announce the appointment of Pim Zuurveld as the new managing director for its European division. Zuurveld will serve as the leader of a group of industry experts at CHG Europe, which is headquartered in Breda, Holland.
As the new managing director, Zuurveld will lead the strategic development and day to day operations of CHG Europe. Some of his duties include new market development, product development, and penetration into new distribution channels and original equipment manufacturer networks. These efforts will contribute to the accelerated growth and development of the CHG brand of products in Europe.
âPim is a valuable addition to our team,â said Harry Franze, Component Hardware Group CEO. âHis unique skill set combined with his experience in international industrial environments in the areas of sales and business development will allow CHG Europe to enhance our presence throughout the market. Furthermore, Pimâs extensive professional background will contribute to providing our customers with the quality, service and support standards they are accustomed to receiving.â
Zuurveld has more than 15 years experience developing and implementing sales and marketing strategies in Europe, the Middle East, Africa and the United States. Prior to joining CHG Europe, Zuurveld worked for Johnson Controls, Inc., most recently as a regional sales director. In this position, he initiated and implemented a variety of programs that increased sales and designed employee programs to improve overall sales performance. Prior to this, Zuurveld was involved in building new relationships with key customers and suppliers in new markets.
âIâm excited about joining the CHG Europe team,â said Zuurveld. âItâs great to have the opportunity to work with a company known for producing premium plumbing and hardware products that cover such a diverse market. I also look forward to continuing and accelerating the growth of the companyâs product offerings throughout the European market.â
Zuurveld holds a masters degree in marketing through an affiliation at Tilburg University and has a background in chemistry and financial management.
He currently lives in Tilburg, Netherlands with his wife and three children.
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