Kingston Surrey, United Kingdom (PressExposure) July 28, 2011 -- If you switch on ITV television and you see a North Cyprus advertisement, do not be surprised! Direct Traveller the UK's leading tour operator to North Cyprus has begun the first ever 'North Cyprus' television commercial campaign on British national television.
The television campaign to push British tourists to the beautiful destination started on the 18th July. North Cyprus is now being promoted on favourite mainstream UK terrestrial and digital television channels such as ITV, ITV 2, ITV 3 and Sky Channels.
What this means for North Cyprus is that even people who have not heard about North Cyprus will see the beauty it has to offer on their televisions screens. For those who have heard of it, it will enforce the wonders it has to offer and remind them North Cyprus is an ideal holiday destination.
The Direct Traveller advertisement showcases images of the Venetian Kyrenia harbour, Karpaz beach and Bellapais Abbey alongside images that portray relaxation and hospitality to the masses. It is aimed at inspiring more interest to the destination and showing off its appeal as an alternative destination for the British public to consider.
Ramadan Ozdemir, Managing Director of Direct Traveller said:
"We are really excited about the new advertising campaign. This is our first step into British television advertising, and we are very happy with the creative results. It is a new era for North Cyprus tourism, and Direct Traveller is proud to be the first company to advertise North Cyprus on British national TV; showcasing the wonderful destination through British television advertising for the first time."
With this multi-platform marketing campaign we hope to educate the British public so they are aware that there is a 'North Cyprus'. We also aim to inspire travellers, and increase the number of British tourists visiting North Cyprus for their future holidays."
This is another first from Direct Traveller, as they have pushed boundaries for North Cyprus tourism in the past such as being the first company to recently win awards from the Sunday Times for being 77th fastest growing company in the UK.
If you would like to view the adverts you can see them on the channels mentioned or visit http://www.Facebook.com/DirectTraveller to view it instantly. For further details on Direct Traveller North Cyprus holidays visit http://www.directtraveller.com or call 0844 414 3073