Doing The Right Act - Online Customer Retention In A Recession

Makati City, Philippines (PressExposure) May 08, 2009 -- Based on marketing trends, customers who have sought after your services in the past are more likely to ask for your assistance in the near future. In the midst of an economic crisis, it is more important than ever for corporations to face this challenge head on.

The unique advantage of web marketing has benefited companies worldwide. These include: 1.) an alternative and efficient way of storing data, 2.) lower budget for the distribution of information, 3.) more global audience and therefore more interactivity, 4.) faster and more effective communication with the help of e-mail, and 5.) direct feedback in the form of customer service forms on current and future services. Web marketing therefore, is a powerful method to customer retention. Somni Creative, Inc., rich media marketing professionals from Los Angeles, California, recommends a simple formula that simply requires you to A.C.T. – Attract, Connect, and Touch Base.

ATTRACT - Design an attractive and user-friendly website that uses client-focused languages. . A vital element in holding a potential customer’s interest – you should avoid the excessive use of technical terms. Your goal should be to enlighten them – not to intimidate them. CONNECT – Establish your links to the customers. Extend your network and advertise. Regularly update your web content. New content keeps clients coming back. Through an effective content management system in your website, you will be able to add, delete, and edit information in your website as frequently as you want. TOUCH BASE – The most important step is to keep your clients up to date. Be accessible and maintain communication with your clients. Your website should be able to provide an avenue for customers to clearly and directly communicate with you.

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Your website is critically important to the success of your business, especially at this period of recession. Let us help you deliver a performing and effective business website through our customer retention programs when you visit and get a chance to win a FREE WEBSITE OVERHAUL worth $1,000 when you subscribe to our monthly Effective Website Tips.

Somni Creative, Inc., rich media marketing professionals from Los Angeles, California, specialize in providing online customer retention services. We value our customers, both old and new. We welcome the challenge of taking advantage of the recession and getting you ahead in the corporate race. Call us at (310) 6973199 or visit

About Somni Creative

A leading rich media marketing company, SOMNI CREATIVE has become the choice partner of marketing companies, advertising and PR agencies, manufacturing firms and production houses in the development and execution of their marketing campaigns—whether online or offline.

6080 Center Drive, 6th Floor, Los Angeles, CA 90045
(310) 697-3199

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Press Release Submitted On: May 07, 2009 at 3:29 am
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